{"id":19014,"date":"2024-01-11T07:41:34","date_gmt":"2024-01-11T07:41:34","guid":{"rendered":"https:\/\/asiasearch.co.th\/?p=19014"},"modified":"2025-07-17T07:15:18","modified_gmt":"2025-07-17T07:15:18","slug":"no-follow-link","status":"publish","type":"post","link":"https:\/\/asiasearch.co.th\/en\/no-follow-link\/","title":{"rendered":"No follow Link? Benefits, Usage &#038; SEO Impact Explained"},"content":{"rendered":"\r\n\r\nOne crucial thing SEO professionals must understand is the concept of **Nofollow Links**, which directly affects your website\u2019s performance in search engines. If you aim to achieve effective SEO results, you must fully grasp how Nofollow Links work. In this article, we will explain what Nofollow Links are, how they function, and how to verify them properly.\r\n\r\n \r\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/asiasearch.co.th\/en\/no-follow-link\/#What_Is_a_Nofollow_Link\" >What Is a Nofollow Link?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/asiasearch.co.th\/en\/no-follow-link\/#Is_It_True_That_SEO_Doesnt_Need_to_Care_About_Nofollow_Links\" >Is It True That SEO Doesn\u2019t Need to Care About Nofollow Links?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/asiasearch.co.th\/en\/no-follow-link\/#The_Importance_of_Nofollow_Links_in_SEO\" >The Importance of Nofollow Links in SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/asiasearch.co.th\/en\/no-follow-link\/#Whats_the_Difference_Between_Nofollow_and_Dofollow_Links\" >What\u2019s the Difference Between Nofollow and Dofollow Links?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/asiasearch.co.th\/en\/no-follow-link\/#When_Should_You_Use_Nofollow_Links\" >When Should You Use Nofollow Links?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/asiasearch.co.th\/en\/no-follow-link\/#Benefits_of_Using_Nofollow_Links\" >Benefits of Using Nofollow Links<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/asiasearch.co.th\/en\/no-follow-link\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Is_a_Nofollow_Link\"><\/span>What Is a Nofollow Link?<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\nA **Nofollow Link** is a hyperlink from one website to another with the HTML attribute <code>rel=\"nofollow\"<\/code>. This special HTML tag instructs search engines to ignore the link. When a link is marked as &#8220;nofollow,&#8221; it means no link equity (or PageRank) is transferred from one site to another. Since nofollow links do not pass PageRank, they do not directly impact search engine rankings. Simply put, this is a setting on a hyperlink instructing search engines not to consider that link in ranking calculations.\r\n\r\n \r\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"56\" class=\"wp-image-8268\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/Screenshot-2567-01-11-at-14.27.40-1024x56.png\" alt=\"\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/Screenshot-2567-01-11-at-14.27.40-1024x56.png 1024w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/Screenshot-2567-01-11-at-14.27.40-300x16.png 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/Screenshot-2567-01-11-at-14.27.40-768x42.png 768w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/Screenshot-2567-01-11-at-14.27.40.png 1324w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n \r\n\r\nSo, is this good or bad for <a href=\"https:\/\/asiasearch.co.th\/what-is-seo\/\">SEO performance<\/a>? As understood, a nofollow link establishes a backlink without transferring SEO authority. Nofollow links were originally created to combat comment spam and similar issues rather than boost SEO directly.\r\n\r\n \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Is_It_True_That_SEO_Doesnt_Need_to_Care_About_Nofollow_Links\"><\/span>Is It True That SEO Doesn\u2019t Need to Care About Nofollow Links?<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\nIt\u2019s difficult to claim that **nofollow links hold no value for SEO** or search engine optimization altogether. While nofollow links contribute less to ranking than other types, they are still considered natural backlinks. Even Google has recommended experimenting with the <code>rel=\"nofollow\"<\/code> tag for specific use cases.\r\n\r\n <div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"800\" height=\"444\" class=\"wp-image-8269\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/search-engine-optimization.jpg\" alt=\"No follow Link\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/search-engine-optimization.jpg 800w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/search-engine-optimization-300x167.jpg 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/search-engine-optimization-768x426.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div> \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Importance_of_Nofollow_Links_in_SEO\"><\/span>The Importance of Nofollow Links in SEO<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\nAlthough nofollow links carry less weight in rankings, Google\u2019s crawlers use links to navigate websites and assess credibility. In the past, spam links were used to harm competitors\u2019 rankings. Using nofollow tags helps protect websites from being undermined by spammy backlinks and preserves search rankings despite such attacks.\r\n\r\n \r\n\r\nNofollow links are often used for banner placements across a website\u2019s header or footer, which appear on every page. Such backlinks can be flagged by Google as spam. SEO practitioners typically use <code>rel=\"nofollow\"<\/code> in these scenarios to mitigate that risk.\r\n\r\n \r\n\r\nRelated Article: <a href=\"https:\/\/asiasearch.co.th\/search-intent\/\">What is Search Intent?<\/a>\r\n\r\n \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Whats_the_Difference_Between_Nofollow_and_Dofollow_Links\"><\/span>What\u2019s the Difference Between Nofollow and Dofollow Links?<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\nThe only technical difference is the presence of the nofollow tag. However, when it comes to SEO, **dofollow and nofollow links serve distinctly different purposes**. Search engines pass ranking value through dofollow links but not through nofollow links, or they do so minimally. Nonetheless, nofollow links are still valuable to SEO in their own unique way, as explained above.\r\n\r\n \r\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"48\" class=\"wp-image-8267\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/Screenshot-2567-01-11-at-14.21.42-1024x48.png\" alt=\"\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/Screenshot-2567-01-11-at-14.21.42-1024x48.png 1024w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/Screenshot-2567-01-11-at-14.21.42-300x14.png 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/Screenshot-2567-01-11-at-14.21.42-768x36.png 768w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/Screenshot-2567-01-11-at-14.21.42-1536x72.png 1536w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/Screenshot-2567-01-11-at-14.21.42.png 1546w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n \r\n\r\nLearn more: <a href=\"https:\/\/asiasearch.co.th\/what-is-do-follow-link\/\">What Is a Dofollow Link?<\/a>\r\n\r\n \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"When_Should_You_Use_Nofollow_Links\"><\/span>When Should You Use Nofollow Links?<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\nToday, there are two common scenarios where using nofollow links is highly recommended:\r\n\r\n \r\n<ol class=\"wp-block-list\">\r\n \t<li style=\"list-style-type: none;\">\r\n<ol>\r\n \t<li>Applying nofollow links on backlinks placed within banners across various websites, as explained earlier. This practice prevents those backlinks from appearing spammy, especially when banners are displayed site-wide.<\/li>\r\n<\/ol>\r\n<\/li>\r\n<\/ol>\r\n \r\n<ol>\r\n \t<li style=\"list-style-type: none;\">\r\n<ol>\r\n \t<li>Internal linking to less important pages (e.g., Contact Us, Registration pages) where search engines don\u2019t need to pass ranking value.<\/li>\r\n<\/ol>\r\n<\/li>\r\n<\/ol>\r\n\r\n\r\n \r\n\r\nServices from Asia Search: <a href=\"https:\/\/asiasearch.co.th\/backlink-service\/\">High-Quality Backlink Services<\/a>\r\n\r\n \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Benefits_of_Using_Nofollow_Links\"><\/span>Benefits of Using Nofollow Links<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\nAlthough nofollow links might not boost your SERP rankings directly, they still drive traffic and engagement. **Nofollow links are backlinks users can click on**, leading to potential increases in traffic. A balanced mix of nofollow and dofollow links helps Google recognize your website as credible and trustworthy.\r\n\r\n \r\n\r\nNofollow links also enhance brand visibility. Backlinks help expand your network of supporters. The more your brand is seen online, the more reach and traffic you generate. For example, social media users might share your link, bringing traffic from platforms like Facebook or Twitter. While nofollow links don&#8217;t contribute SEO authority, they still generate traffic to your website.\r\n\r\n <div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" class=\"wp-image-8259\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/global-network-connection-blue-futuristic-world-map-concept-planet-earth-3d-rendering.jpg\" alt=\"No follow Link\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/global-network-connection-blue-futuristic-world-map-concept-planet-earth-3d-rendering.jpg 800w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/global-network-connection-blue-futuristic-world-map-concept-planet-earth-3d-rendering-300x169.jpg 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/global-network-connection-blue-futuristic-world-map-concept-planet-earth-3d-rendering-768x432.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div> \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\n**Backlinks are crucial for SEO** success, so understanding different types, including nofollow links, is essential. Nofollow links are commonly found in backlink strategies and should be used wisely. Apply this knowledge to optimize both internal and external linking strategies. If you&#8217;re looking for professional SEO services, our <a href=\"https:\/\/asiasearch.co.th\/en\/\">Digital Marketing Agency<\/a> offers <a href=\"https:\/\/asiasearch.co.th\/seo\/\">SEO services to help you achieve first-page rankings<\/a>, ideal for businesses focused on search visibility.","protected":false},"excerpt":{"rendered":"One crucial thing SEO professionals must understand is the concept of **Nofollow Links**, which directly affects your website\u2019s performance in search engines. If you aim to achieve effective SEO results, you must fully grasp how Nofollow Links work. In this article, we will explain what Nofollow Links are, how they function, and how to verify&#8230;","protected":false},"author":8,"featured_media":15865,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[69],"tags":[],"class_list":["post-19014","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-2"],"acf":[],"_links":{"self":[{"href":"https:\/\/asiasearch.co.th\/en\/wp-json\/wp\/v2\/posts\/19014","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/asiasearch.co.th\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/asiasearch.co.th\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/asiasearch.co.th\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/asiasearch.co.th\/en\/wp-json\/wp\/v2\/comments?post=19014"}],"version-history":[{"count":1,"href":"https:\/\/asiasearch.co.th\/en\/wp-json\/wp\/v2\/posts\/19014\/revisions"}],"predecessor-version":[{"id":19016,"href":"https:\/\/asiasearch.co.th\/en\/wp-json\/wp\/v2\/posts\/19014\/revisions\/19016"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/asiasearch.co.th\/en\/wp-json\/wp\/v2\/media\/15865"}],"wp:attachment":[{"href":"https:\/\/asiasearch.co.th\/en\/wp-json\/wp\/v2\/media?parent=19014"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/asiasearch.co.th\/en\/wp-json\/wp\/v2\/categories?post=19014"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/asiasearch.co.th\/en\/wp-json\/wp\/v2\/tags?post=19014"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}