{"id":19750,"date":"2024-06-12T10:55:54","date_gmt":"2024-06-12T10:55:54","guid":{"rendered":"https:\/\/asiasearch.co.th\/?p=19750"},"modified":"2025-08-25T08:48:58","modified_gmt":"2025-08-25T08:48:58","slug":"what-are-reels","status":"publish","type":"post","link":"https:\/\/asiasearch.co.th\/zh-hans\/what-are-reels\/","title":{"rendered":"\u4ec0\u4e48\u662fInstagram Reels\u4e0eFacebook Reels\uff1f\u77ed\u89c6\u9891\u8425\u9500\u5168\u9762\u89e3\u6790"},"content":{"rendered":"\r\n\r\n\u5982\u4eca<strong>\u77ed\u89c6\u9891\u5185\u5bb9<\/strong>\u5907\u53d7\u6b22\u8fce\uff0c\u7279\u522b\u662f\u4ee5\u77ed\u89c6\u9891\u4e3a\u6838\u5fc3\u7684 TikTok\uff0c\u63a8\u52a8\u4e86\u5176\u4ed6\u5e73\u53f0\u76f8\u7ee7\u63a8\u51fa\u7c7b\u4f3c\u529f\u80fd\u3002\u4f8b\u5982 <a href=\"https:\/\/asiasearch.co.th\/what-is-content\/\">\u77ed\u89c6\u9891\u5185\u5bb9<\/a> \u529f\u80fd\u2014\u2014Instagram \u4e0e Facebook \u7684 <strong>Reels<\/strong>\u3002\u76ee\u524d\uff0c\u5168\u7403\u6bcf\u5929\u6709\u8d85\u8fc7 5 \u4ebf\u7528\u6237\u5728\u4f7f\u7528 Reels\uff0c\u70ed\u5ea6\u4e0d\u4e9a\u4e8e TikTok\u3002\u672c\u6587\u5c06\u5e26\u4f60\u6df1\u5165\u4e86\u89e3 Reels \u662f\u4ec0\u4e48\uff0c\u4ee5\u53ca\u4f01\u4e1a\u548c\u8425\u9500\u4eba\u5458\u5982\u4f55\u5229\u7528 Reels \u5b9e\u73b0\u9ad8\u6548\u63a8\u5e7f\u3002\r\n\r\n <div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"533\" class=\"wp-image-8988\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/05\/young-people-using-reels-2.jpg\" alt=\"\u4ec0\u4e48\u662fReels\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/05\/young-people-using-reels-2.jpg 800w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/05\/young-people-using-reels-2-300x200.jpg 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/05\/young-people-using-reels-2-768x512.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div> \r\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/asiasearch.co.th\/zh-hans\/what-are-reels\/#Instagram_Reels_%E6%98%AF%E4%BB%80%E4%B9%88%EF%BC%9F\" >Instagram Reels \u662f\u4ec0\u4e48\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/asiasearch.co.th\/zh-hans\/what-are-reels\/#Facebook_Reels_%E6%98%AF%E4%BB%80%E4%B9%88%EF%BC%9F\" >Facebook Reels \u662f\u4ec0\u4e48\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/asiasearch.co.th\/zh-hans\/what-are-reels\/#Reels_%E5%9C%A8_Instagram_%E4%B8%8E_Facebook_%E7%9A%84%E8%BF%90%E4%BD%9C%E6%96%B9%E5%BC%8F\" >Reels \u5728 Instagram \u4e0e Facebook \u7684\u8fd0\u4f5c\u65b9\u5f0f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/asiasearch.co.th\/zh-hans\/what-are-reels\/#Reels_%E4%B8%8E_TikTok_%E7%9A%84%E5%8C%BA%E5%88%AB\" >Reels \u4e0e TikTok \u7684\u533a\u522b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/asiasearch.co.th\/zh-hans\/what-are-reels\/#Reels_%E5%AF%B9%E4%BC%81%E4%B8%9A%E8%90%A5%E9%94%80%E7%9A%84%E4%BB%B7%E5%80%BC\" >Reels \u5bf9\u4f01\u4e1a\u8425\u9500\u7684\u4ef7\u503c<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/asiasearch.co.th\/zh-hans\/what-are-reels\/#%E5%A6%82%E4%BD%95%E8%AE%A9_Reels_%E5%86%85%E5%AE%B9%E6%9B%B4%E5%85%B7%E5%90%B8%E5%BC%95%E5%8A%9B\" >\u5982\u4f55\u8ba9 Reels \u5185\u5bb9\u66f4\u5177\u5438\u5f15\u529b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/asiasearch.co.th\/zh-hans\/what-are-reels\/#%E6%80%BB%E7%BB%93\" >\u603b\u7ed3<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Instagram_Reels_%E6%98%AF%E4%BB%80%E4%B9%88%EF%BC%9F\"><\/span>Instagram Reels \u662f\u4ec0\u4e48\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\n<strong>Instagram Reels<\/strong> \u4e8e 2020 \u5e74\u4e0a\u7ebf\uff0c\u4f5c\u4e3a\u4e0e TikTok \u7ade\u4e89\u7684\u77ed\u89c6\u9891\u529f\u80fd\uff0c\u5141\u8bb8\u7528\u6237\u521b\u4f5c 15-90 \u79d2\u7684\u521b\u610f\u77ed\u89c6\u9891\uff0c\u914d\u5408\u97f3\u4e50\u3001\u6ee4\u955c\u548c\u7279\u6548\u3002\u5b83\u4e0d\u4ec5\u529f\u80fd\u9f50\u5168\uff0c\u8fd8\u80fd\u8f7b\u677e\u5206\u4eab\u5230 Story \u6216\u52a8\u6001\uff0c\u975e\u5e38\u9002\u5408\u54c1\u724c\u8fdb\u884c\u77ed\u89c6\u9891\u8425\u9500\u3002\r\n\r\n \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Facebook_Reels_%E6%98%AF%E4%BB%80%E4%B9%88%EF%BC%9F\"><\/span>Facebook Reels \u662f\u4ec0\u4e48\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\n\u7531\u4e8e Facebook \u4e0e Instagram \u540c\u5c5e Meta \u65d7\u4e0b\uff0cFacebook \u4e5f\u540c\u6b65\u4e0a\u7ebf\u4e86 <strong>Reels<\/strong>\u3002\u7528\u6237\u53ef\u901a\u8fc7 Facebook Watch \u6216\u52a8\u6001\u6d41\u76f4\u63a5\u6d4f\u89c8 Reels\uff0c\u5e76\u80fd\u50cf Instagram \u4e00\u6837\u8f7b\u677e\u4e0a\u4f20\u3001\u526a\u8f91\u548c\u5206\u4eab\uff0c\u5e2e\u52a9\u54c1\u724c\u89e6\u8fbe\u66f4\u5e7f\u6cdb\u7684\u53d7\u4f17\u7fa4\u4f53\u3002\r\n\r\n \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Reels_%E5%9C%A8_Instagram_%E4%B8%8E_Facebook_%E7%9A%84%E8%BF%90%E4%BD%9C%E6%96%B9%E5%BC%8F\"><\/span>Reels \u5728 Instagram \u4e0e Facebook \u7684\u8fd0\u4f5c\u65b9\u5f0f<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\n\u65e0\u8bba\u662f Instagram Reels \u8fd8\u662f Facebook Reels\uff0c\u90fd\u63d0\u4f9b\u4e86\u7c7b\u4f3c\u7684\u64cd\u4f5c\u4f53\u9a8c\uff1a\r\n\r\n \r\n<ul class=\"wp-block-list\">\r\n \t<li>\u7528\u6237\u53ef\u76f4\u63a5\u4f7f\u7528\u5185\u7f6e\u7f16\u8f91\u5668\u62cd\u6444\u3001\u526a\u8f91\u5e76\u4e0a\u4f20\u77ed\u89c6\u9891\u3002<\/li>\r\n \t<li>\u901a\u8fc7 Explore \u9875\u9762\u6216\u52a8\u6001\u6d41\u5373\u53ef\u6d4f\u89c8 Reels\uff0c\u7b97\u6cd5\u4f1a\u63a8\u8350\u76f8\u5173\u5185\u5bb9\u3002<\/li>\r\n \t<li>\u652f\u6301\u5206\u4eab\u5230 Feed\u3001Stories\uff0c\u6216\u79c1\u4fe1\u597d\u53cb\u3002<\/li>\r\n \t<li>\u7528\u6237\u8fd8\u80fd\u5728\u4e2a\u4eba\u4e3b\u9875\u4e2d\u67e5\u770b\u521b\u4f5c\u8005\u7684 Reels\uff0c\u65b9\u4fbf\u4e92\u52a8\u4e0e\u5173\u6ce8\u3002<\/li>\r\n<\/ul>\r\n <div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"800\" height=\"533\" class=\"wp-image-8989\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/05\/people-holding-smartphones-with-dating-apps.jpg\" alt=\"Reels \u529f\u80fd\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/05\/people-holding-smartphones-with-dating-apps.jpg 800w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/05\/people-holding-smartphones-with-dating-apps-300x200.jpg 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/05\/people-holding-smartphones-with-dating-apps-768x512.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div> \r\n\r\n\u76f8\u5173\u9605\u8bfb\uff1a<a href=\"https:\/\/asiasearch.co.th\/instagram-marketing-strategy\/\">Instagram \u8425\u9500\u7b56\u7565\uff1a8 \u5927\u6700\u65b0\u6280\u5de7<\/a>\r\n\r\n \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Reels_%E4%B8%8E_TikTok_%E7%9A%84%E5%8C%BA%E5%88%AB\"><\/span>Reels \u4e0e TikTok \u7684\u533a\u522b<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\n\u867d\u7136 Reels \u4e0e TikTok \u90fd\u4e3b\u6253\u77ed\u89c6\u9891\uff0c\u4f46 TikTok \u4f5c\u4e3a\u72ec\u7acb\u5e73\u53f0\uff0c\u529f\u80fd\u66f4\u5168\u9762\uff0c\u5982\u66f4\u591a\u6ee4\u955c\u4e0e\u521b\u610f\u5de5\u5177\uff1b\u800c Reels \u5219\u66f4\u9002\u5408\u5df2\u7ecf\u5728 Instagram \u548c Facebook \u5efa\u7acb\u7c89\u4e1d\u57fa\u7840\u7684\u54c1\u724c\uff0c\u4fbf\u4e8e\u4e0e\u73b0\u6709\u53d7\u4f17\u6df1\u5ea6\u4e92\u52a8\u3002\r\n\r\n \r\n\r\n\u8bb8\u591a\u521b\u4f5c\u8005\u4f1a\u5148\u7528\u7b2c\u4e09\u65b9\u526a\u8f91\u5de5\u5177\u5236\u4f5c\u89c6\u9891\uff0c\u518d\u540c\u6b65\u53d1\u5e03\u5230 Reels \u4e0e TikTok\u3002\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0cTikTok \u4e0b\u8f7d\u89c6\u9891\u4f1a\u5e26\u6709\u6c34\u5370\uff0c\u800c Reels \u5219\u65e0\u6cd5\u76f4\u63a5\u4e0b\u8f7d\u89c6\u9891\u3002\r\n\r\n <div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"800\" height=\"542\" class=\"wp-image-8990\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/05\/full-shot-people-cleaning-together.jpg\" alt=\"Reels \u4e0e TikTok \u7684\u533a\u522b\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/05\/full-shot-people-cleaning-together.jpg 800w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/05\/full-shot-people-cleaning-together-300x203.jpg 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/05\/full-shot-people-cleaning-together-768x520.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div> \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Reels_%E5%AF%B9%E4%BC%81%E4%B8%9A%E8%90%A5%E9%94%80%E7%9A%84%E4%BB%B7%E5%80%BC\"><\/span>Reels \u5bf9\u4f01\u4e1a\u8425\u9500\u7684\u4ef7\u503c<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n<ul class=\"wp-block-list\">\r\n \t<li>\u6253\u9020\u521b\u610f\u77ed\u89c6\u9891\uff0c\u63d0\u5347\u54c1\u724c\u66dd\u5149\uff0c\u5438\u5f15\u66f4\u591a\u7c89\u4e1d\u3002<\/li>\r\n \t<li>\u7528\u89c6\u9891\u5c55\u793a\u4ea7\u54c1\u4e0e\u670d\u52a1\u7279\u8272\uff0c\u589e\u5f3a\u8d2d\u4e70\u6b32\u671b\u3002<\/li>\r\n \t<li>\u5b9e\u65f6\u4e92\u52a8\u4e0e\u8bc4\u8bba\u56de\u590d\uff0c\u62c9\u8fd1\u4e0e\u5ba2\u6237\u7684\u5173\u7cfb\u3002<\/li>\r\n \t<li>\u7ed3\u5408 Meta \u5e7f\u544a\u7cfb\u7edf\u6295\u653e Reels \u5e7f\u544a\uff0c\u7cbe\u51c6\u8986\u76d6\u76ee\u6807\u5ba2\u6237\u3002<\/li>\r\n \t<li>\u901a\u8fc7\u6301\u7eed\u5185\u5bb9\u8f93\u51fa\uff0c\u5efa\u7acb\u7c89\u4e1d\u793e\u7fa4\uff0c\u63d0\u5347\u7528\u6237\u9ecf\u6027\u3002<\/li>\r\n<\/ul>\r\n \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E5%A6%82%E4%BD%95%E8%AE%A9_Reels_%E5%86%85%E5%AE%B9%E6%9B%B4%E5%85%B7%E5%90%B8%E5%BC%95%E5%8A%9B\"><\/span>\u5982\u4f55\u8ba9 Reels \u5185\u5bb9\u66f4\u5177\u5438\u5f15\u529b<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n<ul class=\"wp-block-list\">\r\n \t<li>\u9009\u9898\u8981\u5951\u5408\u7528\u6237\u5174\u8da3\uff0c\u7d27\u8ddf\u70ed\u95e8\u8d8b\u52bf\u3002<\/li>\r\n \t<li>\u53d1\u6325\u521b\u610f\uff0c\u4f7f\u7528\u6ee4\u955c\u3001\u7279\u6548\u6216\u6a21\u677f\u589e\u5f3a\u5185\u5bb9\u8868\u73b0\u529b\u3002<\/li>\r\n \t<li>\u642d\u914d\u6d41\u884c\u97f3\u4e50\uff0c\u589e\u5f3a\u89c6\u9891\u6c1b\u56f4\u3002<\/li>\r\n \t<li>\u7a81\u51fa\u54c1\u724c\u7279\u8272\uff0c\u5f62\u6210\u72ec\u7279\u98ce\u683c\u3002<\/li>\r\n \t<li>\u5728\u524d 5 \u79d2\u6293\u4f4f\u91cd\u70b9\uff0c\u63d0\u9ad8\u5b8c\u64ad\u7387\uff0c\u4f18\u5316\u7b97\u6cd5\u63a8\u8350\u3002<\/li>\r\n \t<li>\u501f\u52a9\u70ed\u95e8\u8bdd\u9898\u548c\u6311\u6218\uff0c\u63d0\u5347\u4f20\u64ad\u529b\u3002<\/li>\r\n<\/ul>\r\n \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E6%80%BB%E7%BB%93\"><\/span>\u603b\u7ed3<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\n<strong>Reels<\/strong> \u5df2\u6210\u4e3a Instagram \u4e0e Facebook \u7684\u6838\u5fc3\u77ed\u89c6\u9891\u529f\u80fd\uff0c\u4e0d\u4ec5\u662f\u5185\u5bb9\u521b\u4f5c\u7684\u8d8b\u52bf\uff0c\u4e5f\u662f\u54c1\u724c\u8425\u9500\u7684\u91cd\u8981\u5de5\u5177\u3002\u4f01\u4e1a\u65e2\u53ef\u901a\u8fc7\u6709\u673a\u5185\u5bb9\u63d0\u5347\u66dd\u5149\uff0c\u4e5f\u80fd\u501f\u52a9 <a href=\"https:\/\/asiasearch.co.th\/instagram-ads\/\">Instagram 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