{"id":19864,"date":"2024-01-29T10:58:36","date_gmt":"2024-01-29T10:58:36","guid":{"rendered":"https:\/\/asiasearch.co.th\/?p=19864"},"modified":"2025-08-29T05:45:48","modified_gmt":"2025-08-29T05:45:48","slug":"5-reasons-why-you-need-to-market-on-tiktok","status":"publish","type":"post","link":"https:\/\/asiasearch.co.th\/zh-hans\/5-reasons-why-you-need-to-market-on-tiktok\/","title":{"rendered":"TikTok \u8425\u9500\u5168\u653b\u7565\uff1a\u4e3a\u4ec0\u4e48\u4f01\u4e1a\u5fc5\u987b\u91cd\u89c6 TikTok \u77ed\u89c6\u9891\u8425\u9500\uff1f"},"content":{"rendered":"\r\n\r\n\u5982\u4eca\u65e0\u8bba\u8d70\u5230\u54ea\u91cc\uff0c\u4eba\u4eec\u624b\u91cc\u51e0\u4e4e\u90fd\u5728\u5237 <strong>TikTok<\/strong>\u3002\u4f5c\u4e3a\u5f53\u4e0b\u6700\u706b\u7206\u7684\u793e\u4ea4\u5a92\u4f53\u4e4b\u4e00\uff0cTikTok \u4ee5\u77ed\u89c6\u9891\u7684\u5f62\u5f0f\u6df1\u53d7\u5927\u4f17\u559c\u7231\u3002\u65e0\u8bba\u662f\u5229\u7528\u788e\u7247\u5316\u65f6\u95f4\u89c2\u770b\u89c6\u9891\uff0c\u8fd8\u662f\u901a\u8fc7\u53d1\u5e03\u521b\u610f\u5185\u5bb9\u83b7\u53d6\u5173\u6ce8\uff0c\u90fd\u6781\u4e3a\u65b9\u4fbf\u3002\u8fd9\u4e5f\u662f\u4e3a\u4ec0\u4e48 <strong>TikTok \u8425\u9500<\/strong> \u5df2\u6210\u4e3a\u65b0\u5174\u4f01\u4e1a\u63a5\u89e6\u76ee\u6807\u53d7\u4f17\u3001\u8fdb\u884c\u5185\u5bb9\u4f20\u64ad\u548c\u54c1\u724c\u63a8\u5e7f\u7684\u9ad8\u6548\u6e20\u9053\u3002\r\n\r\n\r\n\r\n\r\n\r\n\u5728\u5feb\u901f\u53d1\u5c55\u7684 <strong>\u6570\u5b57\u8425\u9500<\/strong> \u65f6\u4ee3\uff0cTikTok \u5df2\u6210\u4e3a\u4e0d\u53ef\u5ffd\u89c6\u7684\u8425\u9500\u5de5\u5177\u3002\u5b83\u4e0d\u4ec5\u80fd\u63d0\u5347\u54c1\u724c\u77e5\u540d\u5ea6\uff0c\u8fd8\u80fd\u5e2e\u52a9\u4f01\u4e1a\u589e\u52a0\u9500\u91cf\u3001\u62d3\u5c55\u65b0\u5ba2\u6237\u7fa4\u3002\u7136\u800c\uff0c\u5e76\u975e\u6240\u6709\u8425\u9500\u65b9\u5f0f\u90fd\u9002\u5408\u6240\u6709\u4f01\u4e1a\uff0c\u4f46\u5bf9\u4e8e\u8bb8\u591a\u65b0\u5174\u4f01\u4e1a\u6765\u8bf4\uff0c<strong>\u5f00\u5c55 TikTok \u8425\u9500<\/strong> \u786e\u5b9e\u81f3\u5173\u91cd\u8981\u3002\r\n\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"600\" class=\"wp-image-8478\" style=\"width: 800px; height: auto;\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/tenggarong-november-2023-smart-phone-with-tik-tok-shop-logo-it-ecommerce-social-media-commerce-concept.jpg\" alt=\"TikTok \u8425\u9500\u7684\u91cd\u8981\u6027\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/tenggarong-november-2023-smart-phone-with-tik-tok-shop-logo-it-ecommerce-social-media-commerce-concept.jpg 800w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/tenggarong-november-2023-smart-phone-with-tik-tok-shop-logo-it-ecommerce-social-media-commerce-concept-300x225.jpg 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/tenggarong-november-2023-smart-phone-with-tik-tok-shop-logo-it-ecommerce-social-media-commerce-concept-768x576.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div>\r\n\r\n\r\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/asiasearch.co.th\/zh-hans\/5-reasons-why-you-need-to-market-on-tiktok\/#%E4%B8%BA%E4%BB%80%E4%B9%88%E8%A6%81%E5%81%9A_TikTok_%E6%95%B0%E5%AD%97%E8%90%A5%E9%94%80%EF%BC%9F%E5%AE%83%E8%83%BD%E4%B8%BA%E4%BC%81%E4%B8%9A%E5%B8%A6%E6%9D%A5%E5%93%AA%E4%BA%9B%E4%BB%B7%E5%80%BC%EF%BC%9F\" >\u4e3a\u4ec0\u4e48\u8981\u505a TikTok \u6570\u5b57\u8425\u9500\uff1f\u5b83\u80fd\u4e3a\u4f01\u4e1a\u5e26\u6765\u54ea\u4e9b\u4ef7\u503c\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/asiasearch.co.th\/zh-hans\/5-reasons-why-you-need-to-market-on-tiktok\/#%E6%80%BB%E7%BB%93\" >\u603b\u7ed3<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E4%B8%BA%E4%BB%80%E4%B9%88%E8%A6%81%E5%81%9A_TikTok_%E6%95%B0%E5%AD%97%E8%90%A5%E9%94%80%EF%BC%9F%E5%AE%83%E8%83%BD%E4%B8%BA%E4%BC%81%E4%B8%9A%E5%B8%A6%E6%9D%A5%E5%93%AA%E4%BA%9B%E4%BB%B7%E5%80%BC%EF%BC%9F\"><\/span>\u4e3a\u4ec0\u4e48\u8981\u505a TikTok \u6570\u5b57\u8425\u9500\uff1f\u5b83\u80fd\u4e3a\u4f01\u4e1a\u5e26\u6765\u54ea\u4e9b\u4ef7\u503c\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n\r\nTikTok \u7684\u6f5c\u529b\u4e0d\u5bb9\u5c0f\u89d1\uff0c\u5b83\u80fd\u4ece\u591a\u4e2a\u65b9\u9762\u63a8\u52a8\u4f01\u4e1a\u53d1\u5c55\u3002\u968f\u7740\u7528\u6237\u6570\u91cf\u4e0d\u65ad\u589e\u957f\uff0c\u4e14\u53d7\u4f17\u7fa4\u4f53\u591a\u6837\u5316\uff0cTikTok \u6210\u4e3a\u4f01\u4e1a\u89e6\u8fbe\u5e76\u7cbe\u51c6\u5b9a\u4f4d\u76ee\u6807\u5ba2\u6237\u7684\u91cd\u8981\u5e73\u53f0\u3002\u4ee5\u4e0b\u662f <a href=\"https:\/\/asiasearch.co.th\/how-to-set-up-a-target-audience-for-tiktok-ads-2023\/\">\u5728 TikTok \u4e0a\u5efa\u7acb\u76ee\u6807\u53d7\u4f17<\/a> \u7684\u4e3b\u8981\u539f\u56e0\uff1a\r\n\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">1. \u63d0\u5347\u54c1\u724c\u66dd\u5149\u7387\u4e0e\u7ebf\u4e0a\u5b58\u5728\u611f<\/h3>\r\n\r\n\r\n\r\n\r\nTikTok \u7684\u5185\u5bb9\u4ee5\u77ed\u89c6\u9891\u4e3a\u4e3b\uff0c\u5bcc\u6709\u521b\u610f\u4e14\u6781\u5177\u4f20\u64ad\u6027\uff0c\u7528\u6237\u66f4\u5bb9\u6613\u6c89\u6d78\u5176\u4e2d\u3002\u5bf9\u4e8e\u4f01\u4e1a\u800c\u8a00\uff0c\u8fd9\u79cd\u5f62\u5f0f\u4e0d\u4ec5\u80fd\u5feb\u901f\u5efa\u7acb\u54c1\u724c\u8ba4\u77e5\uff0c\u8fd8\u80fd\u52a0\u6df1\u4e0e\u6d88\u8d39\u8005\u7684\u60c5\u611f\u94fe\u63a5\u3002\u8d8a\u6709\u521b\u610f\u7684\u4f01\u4e1a\uff0c\u8d8a\u5bb9\u6613\u5728 <strong>TikTok \u8425\u9500<\/strong> \u4e2d\u8131\u9896\u800c\u51fa\u3002\r\n\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">2. \u89e6\u8fbe\u591a\u5143\u5316\u76ee\u6807\u53d7\u4f17<\/h3>\r\n\r\n\r\n\r\n\r\nTikTok \u62e5\u6709\u5e9e\u5927\u7684\u7528\u6237\u7fa4\u4f53\uff0c\u6db5\u76d6\u5404\u5e74\u9f84\u6bb5\u4e0e\u5174\u8da3\u7231\u597d\u3002\u901a\u8fc7 <strong>\u89c6\u9891\u5e7f\u544a<\/strong> \u6216\u539f\u521b\u5185\u5bb9\uff0c\u4f01\u4e1a\u80fd\u4e0e\u4e0d\u540c\u7ec6\u5206\u7fa4\u4f53\u5efa\u7acb\u8054\u7cfb\u3002\u8fd9\u5bf9\u4e8e\u5176\u4ed6\u5e73\u53f0\u96be\u4ee5\u8986\u76d6\u7684\u76ee\u6807\u5ba2\u6237\u7fa4\u6765\u8bf4\uff0c\u662f\u6781\u4f73\u7684\u7a81\u7834\u53e3\u3002\u77ed\u89c6\u9891\u5f62\u5f0f\u66f4\u76f4\u89c2\u3001\u66f4\u9ad8\u6548\uff0c\u6548\u679c\u8fdc\u80dc\u4e8e\u5355\u7eaf\u7684\u56fe\u6587\u5e7f\u544a\u3002\r\n\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"800\" height=\"450\" class=\"wp-image-8479\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/social-media-icons-fly-city-downtown-showing-people-reciprocity-connection.jpg\" alt=\"TikTok \u77ed\u89c6\u9891\u8425\u9500\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/social-media-icons-fly-city-downtown-showing-people-reciprocity-connection.jpg 800w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/social-media-icons-fly-city-downtown-showing-people-reciprocity-connection-300x169.jpg 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/social-media-icons-fly-city-downtown-showing-people-reciprocity-connection-768x432.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div>\r\n\r\n\r\n<h3 class=\"wp-block-heading\">3. \u65e0\u9650\u53ef\u80fd\u7684\u521b\u610f\u5e7f\u544a<\/h3>\r\n\r\n\r\n\r\n\r\nTikTok \u5141\u8bb8\u54c1\u724c\u4ee5\u521b\u610f\u77ed\u89c6\u9891\u7684\u65b9\u5f0f\u8fdb\u884c\u5e7f\u544a\u6295\u653e\u3002\u7cbe\u5f69\u7684\u5185\u5bb9\u4f1a\u88ab\u63a8\u8350\u5230\u201c\u63a8\u8350\u9875\uff08For You Page\uff09\u201d\uff0c\u5728\u77ed\u65f6\u95f4\u5185\u5b9e\u73b0\u5feb\u901f\u4f20\u64ad\u3002\u9ad8\u8d28\u91cf\u7684\u539f\u521b\u89c6\u9891\u751a\u81f3\u65e0\u9700\u6295\u653e\u5e7f\u544a\uff0c\u4e5f\u80fd\u81ea\u7136\u83b7\u5f97\u70ed\u5ea6\u3002\u5982\u679c\u4f01\u4e1a\u7f3a\u4e4f\u521b\u610f\u6216\u8fd0\u8425\u7ecf\u9a8c\uff0c\u53ef\u4ee5\u5bfb\u6c42 <a href=\"https:\/\/asiasearch.co.th\/zh-hans\/\">\u6570\u5b57\u8425\u9500\u4ee3\u7406\u516c\u53f8<\/a> \u7684\u652f\u6301\u3002\r\n\r\n\r\n\r\n\r\n\r\n\u76f8\u5173\u9605\u8bfb\uff1a<a href=\"https:\/\/asiasearch.co.th\/how-to-create-viral-marketing-on-tiktok-to-be-bang-without-investment\/\">\u5982\u4f55\u6253\u9020 TikTok \u75c5\u6bd2\u5f0f\u8425\u9500<\/a>\r\n\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">4. \u7535\u5546\u4e0e TikTok Shop \u7684\u673a\u4f1a<\/h3>\r\n\r\n\r\n\r\n\r\nTikTok \u4e3a\u4e2d\u5c0f\u4f01\u4e1a\u548c\u96f6\u552e\u5546\u63d0\u4f9b\u4e86\u7edd\u4f73\u7684\u7535\u5546\u673a\u4f1a\u3002\u901a\u8fc7 <strong>TikTok Shop<\/strong>\uff0c\u5546\u5bb6\u53ef\u4ee5\u76f4\u63a5\u5728\u5e73\u53f0\u4e0a\u5f00\u5e97\u9500\u552e\uff0c\u5e76\u501f\u52a9\u76f4\u64ad\u5e26\u8d27\u548c\u77ed\u89c6\u9891\u63a8\u5e7f\u5b9e\u73b0\u9500\u91cf\u589e\u957f\u3002\u4f01\u4e1a\u53ea\u9700\u5728 TikTok Shop Seller Center \u6ce8\u518c\uff0c\u5c31\u80fd\u8f7b\u677e\u5f00\u542f\u7535\u5546\u4e4b\u8def\u3002\r\n\r\n\r\n\r\n\r\n\r\n\u8fdb\u4e00\u6b65\u4e86\u89e3\uff1a<a href=\"https:\/\/asiasearch.co.th\/tiktok-shop\/\">\u65b0\u624b\u5982\u4f55\u5728 TikTok Shop \u5f00\u5e97\u5356\u8d27<\/a>\r\n\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">5. \u9ad8\u6548\u7684\u5e7f\u544a\u6295\u653e\u4e0e\u6570\u636e\u5206\u6790<\/h3>\r\n\r\n\r\n\r\n\r\nTikTok \u4e5f\u63d0\u4f9b\u4ed8\u8d39\u5e7f\u544a\u670d\u52a1\uff0c\u5e2e\u52a9\u4f01\u4e1a\u66f4\u5feb\u89e6\u8fbe\u76ee\u6807\u4eba\u7fa4\u3002\u901a\u8fc7 <a href=\"https:\/\/asiasearch.co.th\/tiktok-ad-formats\/\">TikTok \u5e7f\u544a\u6295\u653e<\/a>\uff0c\u4f01\u4e1a\u53ef\u6839\u636e\u9700\u6c42\u9009\u62e9\u4e0d\u540c\u7684\u5e7f\u544a\u5f62\u5f0f\u3002TikTok For Business \u8fd8\u4f1a\u63d0\u4f9b\u8be6\u7ec6\u7684\u6570\u636e\u5206\u6790\uff0c\u5982\u89c2\u770b\u91cf\u3001\u53d7\u4f17\u753b\u50cf\u548c\u5206\u4eab\u6b21\u6570\uff0c\u5e2e\u52a9\u4f01\u4e1a\u4e0d\u65ad\u4f18\u5316\u8425\u9500\u7b56\u7565\uff0c\u83b7\u53d6\u66f4\u597d\u6548\u679c\u3002\r\n\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"800\" height=\"533\" class=\"wp-image-8480\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/woman-live-streaming-online-shopping-campaign.jpg\" alt=\"TikTok \u5e7f\u544a\u6295\u653e\u6548\u679c\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/woman-live-streaming-online-shopping-campaign.jpg 800w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/woman-live-streaming-online-shopping-campaign-300x200.jpg 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2024\/01\/woman-live-streaming-online-shopping-campaign-768x512.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div>\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E6%80%BB%E7%BB%93\"><\/span>\u603b\u7ed3<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n\r\nTikTok \u4f5c\u4e3a\u6700\u53d7\u6b22\u8fce\u7684\u77ed\u89c6\u9891\u5e73\u53f0\u4e4b\u4e00\uff0c\u4e3a\u4f01\u4e1a\u5e26\u6765\u4e86\u6781\u5927\u7684\u54c1\u724c\u66dd\u5149\u548c\u9500\u552e\u673a\u4f1a\u3002\u4ece\u77ed\u89c6\u9891\u5185\u5bb9\u3001\u76f4\u64ad\u5e26\u8d27\u5230 TikTok Shop \u7535\u5546\uff0cTikTok 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