{"id":19950,"date":"2023-12-01T05:40:52","date_gmt":"2023-12-01T05:40:52","guid":{"rendered":"https:\/\/asiasearch.co.th\/?p=19950"},"modified":"2025-09-04T10:20:29","modified_gmt":"2025-09-04T10:20:29","slug":"google-analytics","status":"publish","type":"post","link":"https:\/\/asiasearch.co.th\/zh-hans\/google-analytics\/","title":{"rendered":"Google Analytics \u662f\u4ec0\u4e48\uff1fGA4 \u5168\u9762\u6307\u5357"},"content":{"rendered":"\r\n\r\n\u4ec0\u4e48\u662f Google 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\t<li>\u901a\u8fc7\u7535\u5b50\u90ae\u4ef6\u8fdb\u884c\u5206\u4eab\u4e0e\u534f\u4f5c<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u4e0e Google Ads\u3001Salesforce Marketing Cloud\u3001Google Data Studio\u3001Google Optimize 360\u3001Google AdSense\u3001Google Display &amp; Video 360\u3001Search Ads 360\u3001Search Console\u3001Google Ad Manager \u7684\u96c6\u6210<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n\r\n\r\n \r\n\r\n\u9488\u5bf9\u6bcf\u4e2a\u7f51\u7ad9\uff0c\u4f60\u90fd\u53ef\u4ee5\u5728 GA \u4eea\u8868\u76d8\u4e2d\u914d\u7f6e\u4e00\u5957\u72ec\u7279\u7684\u5ea6\u91cf\u96c6\u5408\uff0c\u5e76\u4fdd\u5b58\u5206\u6790\u914d\u7f6e\u7528\u4e8e\u590d\u7528\u3002\u6458\u8981\u5185\u5bb9\u3001\u5173\u952e\u8bcd\u3001\u5f15\u8350\u7f51\u7ad9\u3001\u8bbf\u5ba2\u8bc4\u4ef7\u3001\u5730\u56fe\u5c55\u793a\u4e0e\u6d41\u91cf\u6982\u89c8\u7b49\uff0c\u90fd\u662f\u53ef\u7531 GA \u8ddf\u8e2a\u5e76\u5448\u73b0\u7684\u5e38\u89c1\u7c7b\u522b\u3002\r\n\r\n \r\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\r\n\r\n\u9664\u4e86\u76f4\u63a5\u767b\u5f55 GA \u7f51\u7ad9\u8bbf\u95ee\u62a5\u544a\u5916\uff0c\u8fd8\u53ef\u901a\u8fc7\u63d2\u4ef6\u6216\u5c0f\u90e8\u4ef6\uff0c\u5c06 GA \u4eea\u8868\u76d8\u5d4c\u5165\u5230\u5176\u4ed6\u7ad9\u70b9\u3002\u7b2c\u4e09\u65b9\u5382\u5546\u4e5f\u63d0\u4f9b\u9ad8\u5ea6\u5b9a\u5236\u7684 GA \u4eea\u8868\u76d8\uff0c\u4ee5\u6ee1\u8db3\u7279\u5b9a\u4e1a\u52a1\u9700\u6c42\u3002\r\n\r\n<\/blockquote>\r\n <div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"800\" height=\"533\" class=\"wp-image-7930\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/12\/analyses-large-amounts-data-idea-business-intelligence-charts-company-finances-are-displayed-screen-that-is-simulated.jpg\" alt=\"\u4ec0\u4e48\u662f Google Analytics\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/12\/analyses-large-amounts-data-idea-business-intelligence-charts-company-finances-are-displayed-screen-that-is-simulated.jpg 800w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/12\/analyses-large-amounts-data-idea-business-intelligence-charts-company-finances-are-displayed-screen-that-is-simulated-300x200.jpg 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/12\/analyses-large-amounts-data-idea-business-intelligence-charts-company-finances-are-displayed-screen-that-is-simulated-768x512.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div> \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E5%A6%82%E4%BD%95%E8%AE%BE%E7%BD%AE_Google_Analytics\"><\/span>\u5982\u4f55\u8bbe\u7f6e Google Analytics<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\n\u4e0a\u624b GA \u5341\u5206\u7b80\u5355\uff1a\u8bbf\u95ee Google Marketing Platform\uff0c\u70b9\u51fb\u5f00\u59cb\uff0c\u5e76\u4f7f\u7528\u4f60\u7684 Google \u8d26\u6237\u767b\u5f55\u3002\u968f\u540e\u4e3a GA \u5e10\u53f7\u547d\u540d\u5e76\u586b\u5199\u4f60\u7684\u7f51\u7ad9\u4fe1\u606f\uff0c\u7cfb\u7edf\u4f1a\u63d0\u793a\u4f60\u5728\u7f51\u7ad9\u4e0a\u5b89\u88c5<strong>\u8ddf\u8e2a\u4ee3\u7801<\/strong>\u3002\r\n\r\n \r\n\r\n\u5bf9\u4e8e\u7ecf\u5e38\u4f7f\u7528 Google Analytics \u7684<a href=\"https:\/\/asiasearch.co.th\/zh-hans\/\">Asia Search<\/a> \u6570\u5b57\u8425\u9500\u4ee3\u7406\u7684<a href=\"https:\/\/asiasearch.co.th\/seo\/\">SEO<\/a>\u4e0e<a href=\"https:\/\/asiasearch.co.th\/google-ads\/\">Google Ads<\/a>\u5ba2\u6237\uff0c\u6211\u4eec\u5efa\u8bae\u4f18\u5148\u4f7f\u7528<strong>Google Tag Manager<\/strong> \u8fdb\u884c\u90e8\u7f72\u3002\u5f53\u7136\uff0c\u5927\u591a\u6570\u5efa\u7ad9\u5e73\u53f0\u4e5f\u652f\u6301\u76f4\u63a5\u586b\u5199\u201c\u6d4b\u91cf ID\uff08Measurement ID\uff09\u201d\u6216\u201c\u8ddf\u8e2a ID\u201d\u5373\u53ef\u542f\u7528\u3002\r\n\r\n \r\n\r\n\u5f53\u8ddf\u8e2a\u4ee3\u7801\u5b89\u88c5\u5b8c\u6210\u540e\uff0cGA \u4f1a\u5f00\u59cb\u6536\u96c6\u7f51\u7ad9\u8bbf\u5ba2\u7684\u6570\u636e\u3002\u4f60\u53ef\u4ee5\u4f7f\u7528<strong>\u9884\u8bbe\u62a5\u544a<\/strong>\u4e0e<strong>\u81ea\u5b9a\u4e49\u62a5\u544a<\/strong>\uff0c\u4e86\u89e3\u7528\u6237\u5982\u4f55\u641c\u7d22\u5e76\u4e0e\u7f51\u7ad9\u4e92\u52a8\u3002\u8fd9\u4e9b\u4fe1\u606f\u5bf9\u4ee5 SEO \u4e3a\u5bfc\u5411\u7684\u5546\u4e1a\u7f51\u7ad9\u5c24\u4e3a\u6709\u7528\uff0c\u7528\u4e8e\u5ba1\u67e5\u8bbf\u95ee\u8d28\u91cf\uff0c\u8fdb\u800c\u4f18\u5316\u5185\u5bb9\u4e0e\u7ad9\u70b9\u4f53\u9a8c\u3002\r\n\r\n \r\n\r\n\u5ef6\u4f38\u9605\u8bfb\uff1a<a href=\"https:\/\/asiasearch.co.th\/10-benefits-from-seo-to-grow-business\/\">SEO \u8ba9\u4e1a\u52a1\u589e\u957f\u7684 10 \u5927\u597d\u5904<\/a>\r\n\r\n \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E4%BB%80%E4%B9%88%E6%98%AF_Google_Analytics_%E7%9A%84%E2%80%9C%E6%8C%87%E6%A0%87%E2%80%9D%EF%BC%88Metrics%EF%BC%89%EF%BC%9F\"><\/span>\u4ec0\u4e48\u662f Google Analytics \u7684\u201c\u6307\u6807\u201d\uff08Metrics\uff09\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\nGA \u63d0\u4f9b\u591a\u8fbe 200 \u4e2a\u56fd\u9645\u901a\u7528\u7684\u91cf\u5316\u6307\u6807\uff0c\u5e2e\u52a9\u4f60\u8bc4\u4f30\u7f51\u7ad9\u8868\u73b0\u3002\u4ee5\u4e0b\u662f\u6700\u5e38\u7528\u7684\u4e00\u4e9b\uff1a\r\n\r\n \r\n<ul class=\"wp-block-list\">\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li><strong>\u7528\u6237\uff08Users\uff09<\/strong>\uff1a\u6307\u72ec\u7acb\u8bbf\u5ba2\u6216\u9996\u6b21\u8bbf\u95ee\u8005<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li><strong>\u8df3\u51fa\u7387\uff08Bounce Rate\uff09<\/strong>\uff1a\u53ea\u6d4f\u89c8 1 \u4e2a\u9875\u9762\u5c31\u79bb\u5f00\u7684\u8bbf\u95ee\u5360\u6bd4<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li><strong>\u4f1a\u8bdd\uff08Sessions\uff09<\/strong>\uff1a\u5728 30 \u5206\u949f\u6d3b\u52a8\u7a97\u53e3\u5185\u53d1\u751f\u7684\u4e00\u7ec4\u4e92\u52a8<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li><strong>\u5e73\u5747\u4f1a\u8bdd\u65f6\u957f<\/strong>\uff1a\u6bcf\u4f4d\u8bbf\u5ba2\u5728\u7ad9\u70b9\u505c\u7559\u7684\u5e73\u5747\u65f6\u95f4<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li><strong>\u65b0\u4f1a\u8bdd\u767e\u5206\u6bd4<\/strong>\uff1a\u9996\u6b21\u8bbf\u95ee\u7684\u4f1a\u8bdd\u5360\u6bd4<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li><strong>\u6bcf\u6b21\u4f1a\u8bdd\u6d4f\u89c8\u9875\u6570<\/strong>\uff1a\u5355\u6b21\u4f1a\u8bdd\u5185\u7684\u9875\u9762\u6d4f\u89c8\u6570<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li><strong>\u76ee\u6807\u5b8c\u6210\uff08Goals \/ Conversions\uff09<\/strong>\uff1a\u8bbf\u5ba2\u5b8c\u6210\u9884\u671f\u884c\u4e3a\u7684\u9891\u6b21\uff0c\u5373\u8f6c\u5316<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li><strong>\u9875\u9762\u6d4f\u89c8\u91cf\uff08Pageviews\uff09<\/strong>\uff1a\u88ab\u8bbf\u95ee\u7684\u9875\u9762\u603b\u6570<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n\r\n\r\n \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Google_Analytics_%E4%B8%AD%E7%9A%84_Sessions%EF%BC%88%E4%BC%9A%E8%AF%9D%EF%BC%89%E6%98%AF%E4%BB%80%E4%B9%88%EF%BC%9F\"><\/span>Google Analytics \u4e2d\u7684 Sessions\uff08\u4f1a\u8bdd\uff09\u662f\u4ec0\u4e48\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\r\n\r\n\u5728 GA \u4e2d\uff0c\u201c\u4f1a\u8bdd\u201d\u662f\u7528\u6237\u4e00\u6b21\u8fde\u7eed\u7684\u7f51\u7ad9\u8bbf\u95ee\uff0c\u53ef\u5305\u542b\u5bf9\u7ad9\u5185\u9875\u9762\u4e0e\u5185\u5bb9\u7684\u591a\u6b21\u4e92\u52a8\u3002\u9ed8\u8ba4\u60c5\u51b5\u4e0b\uff0c\u65e0\u64cd\u4f5c 30 \u5206\u949f\u6216\u8de8\u5929\u4f1a\u7ed3\u675f\u4f1a\u8bdd\u3002\r\n\r\n<\/blockquote>\r\n \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Google_Analytics_%E4%BC%9A%E6%8F%90%E4%BE%9B%E5%93%AA%E4%BA%9B%E5%88%86%E6%9E%90%E6%8A%A5%E5%91%8A%EF%BC%9F\"><\/span>Google Analytics \u4f1a\u63d0\u4f9b\u54ea\u4e9b\u5206\u6790\u62a5\u544a\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\nGA \u63d0\u4f9b\u591a\u79cd<strong>\u9ed8\u8ba4\u62a5\u544a<\/strong>\u7528\u4e8e\u7406\u89e3\u7f51\u7ad9\u8868\u73b0\uff1b\u4f60\u4e5f\u53ef\u4ee5\u5728\u9ed8\u8ba4\u62a5\u544a\u57fa\u7840\u4e0a\u81ea\u5b9a\u4e49\uff0c\u5e76\u521b\u5efa\u201c\u63a2\u7d22\uff08Explore\uff09\u201d\u62a5\u544a\u4ee5\u83b7\u5f97\u66f4\u9ad8\u7684\u5206\u6790\u7075\u6d3b\u5ea6\uff0c\u4e3b\u8981\u5305\u62ec\uff1a\r\n\r\n <div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"800\" height=\"534\" class=\"wp-image-7932\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/12\/modern-technology-concept-web-traffic-analytics-office-touch-screen-notebook.jpg\" alt=\"Google Analytics \u62a5\u544a\u7c7b\u578b\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/12\/modern-technology-concept-web-traffic-analytics-office-touch-screen-notebook.jpg 800w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/12\/modern-technology-concept-web-traffic-analytics-office-touch-screen-notebook-300x200.jpg 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/12\/modern-technology-concept-web-traffic-analytics-office-touch-screen-notebook-768x513.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div> \r\n<h3 class=\"wp-block-heading\">1. ACQUISITION REPORTS\uff08\u83b7\u5ba2\u62a5\u544a\uff09<\/h3>\r\n \r\n\r\n\u5c55\u793a\u7528\u6237\u5982\u4f55\u53d1\u73b0\u4f60\u7684\u7f51\u7ad9\u3002\u9ed8\u8ba4\u6309\u201c<strong>\u9ed8\u8ba4\u6e20\u9053\u5206\u7ec4<\/strong>\u201d\u5448\u73b0\u9ad8\u5c42\u89c6\u56fe\uff0c\u4f8b\u5982\u6765\u81ea Google \u4e0e\u5176\u4ed6\u641c\u7d22\u5f15\u64ce\u7684\u514d\u8d39\u6d41\u91cf\u4f1a\u5f52\u4e3a\u201c\u81ea\u7136\u641c\u7d22\u201d\u3002\u4f60\u4e5f\u53ef\u6df1\u5165\u5230\u201c\u6765\u6e90\/\u5a92\u4ecb\u201d\u7b49\u7ef4\u5ea6\uff0c\u67e5\u770b\u66f4\u7cbe\u7ec6\u7684\u83b7\u5ba2\u8def\u5f84\u3002\r\n\r\n \r\n<h3 class=\"wp-block-heading\">2. ENGAGEMENT REPORTS\uff08\u53c2\u4e0e\u5ea6\u62a5\u544a\uff09<\/h3>\r\n \r\n\r\n\u5305\u542b\u7528\u6237\u6d4f\u89c8\u8fc7\u7684\u9875\u9762\u4e0e\u5176\u4ed6\u88ab\u91c7\u96c6\u7684\u4e92\u52a8\u4e8b\u4ef6\u3002\u5982\u679c\u4f60\u5df2\u914d\u7f6e\u8f6c\u5316\u4e8b\u4ef6\uff0c\u8fd8\u53ef\u67e5\u770b\u5404\u4e8b\u4ef6\u5bf9\u5e94\u7684\u8f6c\u5316\u6b21\u6570\u4e0e\u603b\u6536\u5165\u3002\r\n\r\n \r\n<h3 class=\"wp-block-heading\">3. MONETIZATION REPORTS\uff08\u53d8\u73b0\/\u7535\u5546\u62a5\u544a\uff09<\/h3>\r\n \r\n\r\n\u542f\u7528<a href=\"https:\/\/asiasearch.co.th\/what-is-e-commerce\/\">\u7535\u5546\u8ddf\u8e2a<\/a>\u540e\uff0c\u53ef\u5728\u6b64\u67e5\u770b\u7528\u6237\u8d2d\u4e70\u7684\u4ea7\u54c1\u8be6\u60c5\u3002\u4f60\u4e5f\u53ef\u4ee5\u4e0a\u62a5\u201c\u52a0\u5165\u8d2d\u7269\u8f66\u201d\u201c\u5f00\u59cb\u7ed3\u8d26\u201d\u7b49\u884c\u4e3a\uff0c\u4ee5\u66f4\u5168\u9762\u5730\u8bc4\u4f30\u7535\u5546\u6f0f\u6597\u8868\u73b0\uff08\u4ee5\u4f60\u7684\u7f51\u7ad9\u8bbe\u7f6e\u4e3a\u51c6\uff09\u3002\r\n\r\n \r\n\r\n\u5ef6\u4f38\u9605\u8bfb\uff1a<a href=\"https:\/\/asiasearch.co.th\/8-reasons-seo-important-for-ecommerce\/\">\u4e3a\u4ec0\u4e48 SEO \u5bf9\u7535\u5546\u81f3\u5173\u91cd\u8981\uff088 \u5927\u7406\u7531\uff09<\/a> \u4e0e <a href=\"https:\/\/asiasearch.co.th\/ecommerce-seo\/\">\u7535\u5546 SEO \u670d\u52a1<\/a>\r\n\r\n \r\n<h3 class=\"wp-block-heading\">4. DEMOGRAPHICS REPORTS\uff08\u53d7\u4f17\u4eba\u53e3\u7edf\u8ba1\uff09<\/h3>\r\n \r\n\r\n\u5e2e\u52a9\u4f60\u4e86\u89e3\u53d7\u4f17\u7684\u5730\u7406\u4f4d\u7f6e\u4e0e\u8bed\u8a00\u504f\u597d\u3002\u542f\u7528 Google Signals \u540e\uff0c\u8fd8\u53ef\u67e5\u770b\u5e74\u9f84\u3001\u6027\u522b\u4e0e\u5174\u8da3\u9886\u57df\uff08\u8fd9\u4e9b\u4e0e Google Ads \u7684\u5b9a\u5411\u9009\u9879\u76f8\u5bf9\u5e94\uff09\u3002\r\n\r\n \r\n<h3 class=\"wp-block-heading\">5. TECHNOLOGY REPORTS\uff08\u6280\u672f\u62a5\u544a\uff09<\/h3>\r\n \r\n\r\n\u67e5\u770b\u7528\u6237\u8bbf\u95ee\u7f51\u7ad9\u6240\u4f7f\u7528\u7684\u8bbe\u5907\u4e0e\u73af\u5883\uff0c\u5305\u62ec\u6d4f\u89c8\u5668\u3001\u64cd\u4f5c\u7cfb\u7edf\u3001\u5c4f\u5e55\u5206\u8fa8\u7387\u7b49\u3002\u7ed3\u5408\u53c2\u4e0e\u5ea6\u3001\u8f6c\u5316\u4e0e\u7535\u5546\u6307\u6807\uff0c\u8fd9\u7c7b\u62a5\u544a\u6709\u52a9\u4e8e\u5b9a\u4f4d\u53ef\u80fd\u5f71\u54cd\u53ef\u7528\u6027\u4e0e\u8f6c\u5316\u7684\u95ee\u9898\u3002\r\n\r\n \r\n<h3 class=\"wp-block-heading\">6. ADVERTISING REPORTS\uff08\u5e7f\u544a\/\u5f52\u56e0\u62a5\u544a\uff09<\/h3>\r\n \r\n\r\n\u5728 \u201cAdvertising\uff08\u5e7f\u544a\uff09\u201d \u533a\u57df\u53ef\u67e5\u770b\u5f52\u56e0\u76f8\u5173\u62a5\u544a\uff0c\u4e86\u89e3\u7528\u6237\u5728\u5b8c\u6210<a href=\"https:\/\/asiasearch.co.th\/what-is-conversion\/\">\u8f6c\u5316<\/a>\u524d\u63a5\u89e6\u8fc7\u7684\u5404\u4e2a\u8425\u9500\u70b9\uff0c\u4ece\u800c\u66f4\u5168\u9762\u5730\u8bc4\u4f30\u6574\u4f53\u8425\u9500\u6210\u6548\u3002\r\n\r\n <div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" class=\"wp-image-7931\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/12\/office-workers-using-finance-graphs.jpg\" alt=\"Google Analytics \u62a5\u544a\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/12\/office-workers-using-finance-graphs.jpg 800w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/12\/office-workers-using-finance-graphs-300x200.jpg 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/12\/office-workers-using-finance-graphs-768x512.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div> \r\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Google_Analytics_%E5%A6%82%E4%BD%95%E5%B8%AE%E5%8A%A9%E6%8F%90%E5%8D%87%E7%BD%91%E7%AB%99%E8%A1%A8%E7%8E%B0%EF%BC%9F\"><\/span>Google Analytics \u5982\u4f55\u5e2e\u52a9\u63d0\u5347\u7f51\u7ad9\u8868\u73b0\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n<\/blockquote>\r\n \r\n\r\nGA \u901a\u8fc7\u63d0\u4f9b\u5173\u4e8e\u7528\u6237\u884c\u4e3a\u7684\u9ad8\u4ef7\u503c\u6d1e\u5bdf\uff0c\u5e2e\u52a9\u4f01\u4e1a\u505a\u51fa\u6570\u636e\u9a71\u52a8\u7684\u4f18\u5316\u51b3\u7b56\uff0c\u4ece\u800c\u6539\u5584\u7ad9\u70b9\u6027\u80fd\u4e0e\u4e1a\u52a1\u7ed3\u679c\u3002\r\n\r\n \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Google_Analytics_%E5%9C%A8%E6%95%B0%E5%AD%97%E8%90%A5%E9%94%80%E4%B8%AD%E7%9A%84%E9%87%8D%E8%A6%81%E6%80%A7\"><\/span>Google Analytics \u5728\u6570\u5b57\u8425\u9500\u4e2d\u7684\u91cd\u8981\u6027<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\n\u8fc7\u53bb\uff0c\u4f20\u7edf\u8425\u9500\u591a\u4ee5\u9500\u552e\u6570\u636e\u4e3a\u4e3b\u8981\u6210\u529f\u6307\u6807\uff0c\u5e76\u4f9d\u8d56\u4eba\u5de5\u8c03\u7814\u3002\u5982\u4eca\uff0c\u8425\u9500\u5df2\u9ad8\u5ea6\u6570\u5b57\u5316\uff0c\u4e14\u5404\u6e20\u9053\u3001\u5de5\u5177\u4e0e\u6d3b\u52a8\u76f8\u4e92\u8054\u52a8\u5e76\u66f4\u4e3a\u590d\u6742\uff0c\u6781\u5927\u6539\u53d8\u4e86\u4f01\u4e1a\u4e0e\u7528\u6237\u7684\u4e92\u52a8\u65b9\u5f0f\u4e0e\u8425\u9500\u6267\u884c\u3002\r\n\r\n \r\n\r\n\u5728\u591a\u5e73\u53f0\u3001\u591a\u6e20\u9053\u3001\u591a\u5de5\u5177\u5e76\u884c\u7684\u7ebf\u4e0a\u73af\u5883\u4e2d\uff0c\u7528\u6237\u4e92\u52a8\u5f62\u6210\u8054\u52a8\u94fe\u8def\u5e76\u6700\u7ec8\u4fc3\u6210\u8f6c\u5316\u3002\u56e0\u6b64\uff0c<strong>\u8ffd\u8e2a\u4e0e\u8861\u91cf\u8f6c\u5316<\/strong>\u5bf9\u4f01\u4e1a\u7684\u6570\u5b57\u8425\u9500\u81f3\u5173\u91cd\u8981\u3002\u51ed\u501f\u7ea6 78% \u7684\u5e02\u573a\u4efd\u989d\uff0cGoogle Analytics \u5e2e\u52a9\u7f51\u7ad9\u4e0e App \u6240\u6709\u8005\u8ffd\u8e2a\u76ee\u6807\u4e0e\u8f6c\u5316\uff0c\u8bc6\u522b\u54ea\u4e9b\u7b56\u7565\u6709\u6548\u3001\u54ea\u4e9b\u65e0\u6548\uff0c\u4e3a\u6301\u7eed\u4f18\u5316\u63d0\u4f9b\u4f9d\u636e\u3002\r\n\r\n \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E6%80%BB%E7%BB%93\"><\/span>\u603b\u7ed3<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\nGoogle Analytics \u662f\u4e00\u6b3e\u5f3a\u5927\u800c\u9ad8\u6548\u7684\u6570\u5b57\u5206\u6790\u5de5\u5177\u3002\u7406\u89e3\u7528\u6237\u5982\u4f55\u4e0e\u4f60\u7684\u7f51\u7ad9\u4e92\u52a8\uff0c\u80fd\u5e2e\u52a9\u4f60\u4f18\u5316\u7528\u6237\u4f53\u9a8c\u3001\u4fe1\u606f\u67b6\u6784\u4e0e\u5185\u5bb9\u8d28\u91cf\uff0c\u63d0\u5347\u8f6c\u5316\u4e0e\u7559\u5b58\u3002\u5c06 GA\uff08\u5c24\u5176\u662f GA4\uff09\u7684\u6570\u636e\u80fd\u529b\u878d\u5165 SEO 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Analytics\uff1f\u5b83\u662f\u4e00\u6b3e\u6570\u5b57\u5206\u6790\u7684\u6d4b\u91cf\u4e0e\u62a5\u544a\u5e73\u53f0\uff0c\u65e8\u5728\u81ea\u52a8\u6536\u96c6\u5168\u7403\u7528\u6237\u7684\u7ad9\u70b9\u8bbf\u95ee\u6570\u636e&#8230;","protected":false},"author":8,"featured_media":15664,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[80,88],"tags":[],"class_list":["post-19950","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing-2","category-google-3"],"acf":[],"_links":{"self":[{"href":"https:\/\/asiasearch.co.th\/zh-hans\/wp-json\/wp\/v2\/posts\/19950","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/asiasearch.co.th\/zh-hans\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/asiasearch.co.th\/zh-hans\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/asiasearch.co.th\/zh-hans\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/asiasearch.co.th\/zh-hans\/wp-json\/wp\/v2\/comments?post=19950"}],"version-history":[{"count":1,"href":"https:\/\/asiasearch.co.th\/zh-hans\/wp-json\/wp\/v2\/posts\/19950\/revisions"}],"predecessor-version":[{"id":19951,"href":"https:\/\/asiasearch.co.th\/zh-hans\/wp-json\/wp\/v2\/posts\/19950\/revisions\/19951"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/asiasearch.co.th\/zh-hans\/wp-json\/wp\/v2\/media\/15664"}],"wp:attachment":[{"href":"https:\/\/asiasearch.co.th\/zh-hans\/wp-json\/wp\/v2\/media?parent=19950"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/asiasearch.co.th\/zh-hans\/wp-json\/wp\/v2\/categories?post=19950"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/asiasearch.co.th\/zh-hans\/wp-json\/wp\/v2\/tags?post=19950"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}