{"id":19979,"date":"2023-11-01T07:39:26","date_gmt":"2023-11-01T07:39:26","guid":{"rendered":"https:\/\/asiasearch.co.th\/?p=19979"},"modified":"2025-09-05T09:44:51","modified_gmt":"2025-09-05T09:44:51","slug":"tiktok-ad-formats","status":"publish","type":"post","link":"https:\/\/asiasearch.co.th\/zh-hans\/tiktok-ad-formats\/","title":{"rendered":"TikTok \u5e7f\u544a\u7c7b\u578b\u5168\u89e3\u6790\uff1a6 \u5927\u5e7f\u544a\u5f62\u5f0f\u4e0e\u6295\u653e\u7b56\u7565"},"content":{"rendered":"\r\n\r\n\u65e0\u8bba\u4f60\u8ba1\u5212\u5728\u4efb\u4f55\u793e\u4ea4\u5e73\u53f0\u6295\u653e\u5e7f\u544a\uff0c\u90fd\u522b\u5fd8\u4e86\u628a TikTok \u7eb3\u5165\u6295\u653e\u6e05\u5355\u3002\u4f5c\u4e3a\u5f53\u4e0b\u589e\u957f\u8fc5\u731b\u7684\u793e\u4ea4\u5e73\u53f0\uff0cTikTok \u7528\u6237\u6570\u91cf\u6301\u7eed\u6500\u5347\u3002\u9009\u62e9\u5408\u9002\u7684\u5e7f\u544a\u6d3b\u52a8\u4e0d\u4ec5\u80fd\u66f4\u5feb\u63d0\u5347\u4e92\u52a8\uff0c\u8fd8\u80fd\u5728\u6295\u653e\u7ed3\u675f\u540e\u6301\u7eed\u5e26\u6765\u54c1\u724c\u8ba4\u77e5\u5ea6\u3002\r\n\r\n \r\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\r\n\r\n<a href=\"https:\/\/asiasearch.co.th\/how-to-set-up-tiktok-ads\/\">\u8ba9 TikTok \u5e7f\u544a\u83b7\u5f97\u6210\u529f<\/a>\uff0c\u5173\u952e\u53d6\u51b3\u4e8e\u4f60\u7684\u8425\u9500\u76ee\u6807\u4e0e\u9884\u7b97\uff1b\u540c\u65f6\u52a1\u5fc5\u9009\u62e9\u6700\u5951\u5408\u4e1a\u52a1\u76ee\u6807\u7684 TikTok \u5e7f\u544a\u7c7b\u578b\u3002\r\n\r\n<\/blockquote>\r\n \r\n\r\nTikTok \u7528\u77ed\u77ed\u51e0\u5e74\u65f6\u95f4\u5c31\u6210\u957f\u4e3a\u5168\u7403\u7b2c\u4e09\u5927\u793e\u4ea4\u7f51\u7edc\uff0c\u8986\u76d6 150 \u4e2a\u56fd\u5bb6\/\u5730\u533a\u3001\u652f\u6301 39 \u79cd\u8bed\u8a00\u3002\u5e73\u53f0\u7528\u6237\u4ecd\u5728\u589e\u957f\u5e76\u6269\u5c55\u81f3\u5404\u4ee3\u7fa4\u4f53\uff0c\u8fd9\u4e5f\u8ba9 TikTok \u6210\u4e3a\u6570\u5b57\u8425\u9500\u7684\u70ed\u95e8\u9635\u5730\u3002\u4e3a\u6ee1\u8db3\u4e0d\u540c\u5546\u4e1a\u76ee\u6807\uff0cTikTok \u63d0\u4f9b\u4e86\u591a\u79cd\u5e7f\u544a\u5f62\u5f0f\uff0c\u65b9\u4fbf\u4f01\u4e1a\u6309\u9700\u642d\u5efa\u8425\u9500\u6d3b\u52a8\u3002\r\n\r\n \r\n\r\n***\u76f8\u5173\u6587\u7ae0\uff1a&#8221;<a href=\"https:\/\/asiasearch.co.th\/learn-about-each-generation-of-customers\/\">\u4e86\u89e3\u5404\u4e16\u4ee3\u6d88\u8d39\u8005\uff0c\u8f7b\u677e\u505a\u597d\u5206\u5c42\u8425\u9500<\/a>&#8221;\r\n\r\n <div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"445\" class=\"wp-image-6811\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/sample-social-media-app-interface-mobile-phone-showing-shared-video-content.jpg\" alt=\"TikTok \u5e7f\u544a\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/sample-social-media-app-interface-mobile-phone-showing-shared-video-content.jpg 800w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/sample-social-media-app-interface-mobile-phone-showing-shared-video-content-300x167.jpg 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/sample-social-media-app-interface-mobile-phone-showing-shared-video-content-768x427.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div> \r\n\r\n\u672c\u6587\u5c06\u5e26\u4f60\u7cfb\u7edf\u5b66\u4e60 TikTok \u5e73\u53f0\u7684\u5e7f\u544a\u7c7b\u578b\u4e0e\u73a9\u6cd5\uff0c\u5e2e\u52a9\u4f60\u4e3a\u4f01\u4e1a\u9009\u62e9\u66f4\u9ad8\u6548\u7684\u6295\u653e\u65b9\u6848\u3002\r\n\r\n \r\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/asiasearch.co.th\/zh-hans\/tiktok-ad-formats\/#6_%E7%A7%8D_TikTok_%E5%B9%BF%E5%91%8A%E5%BD%A2%E5%BC%8F%E4%B8%8E%E9%80%82%E7%94%A8%E5%9C%BA%E6%99%AF\" >6 \u79cd TikTok \u5e7f\u544a\u5f62\u5f0f\u4e0e\u9002\u7528\u573a\u666f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/asiasearch.co.th\/zh-hans\/tiktok-ad-formats\/#%E6%80%BB%E7%BB%93\" >\u603b\u7ed3<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_%E7%A7%8D_TikTok_%E5%B9%BF%E5%91%8A%E5%BD%A2%E5%BC%8F%E4%B8%8E%E9%80%82%E7%94%A8%E5%9C%BA%E6%99%AF\"><\/span>6 \u79cd TikTok \u5e7f\u544a\u5f62\u5f0f\u4e0e\u9002\u7528\u573a\u666f<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\nTikTok Ads \u4e3a\u54c1\u724c\u5e26\u6765\u4ee4\u4eba\u5174\u594b\u7684\u66dd\u5149\u673a\u4f1a\u4e0e\u4e92\u52a8\u6f5c\u529b\u3002\u7531\u4e8e\u5e73\u53f0\u5f62\u6001\u4e0e\u5176\u4ed6\u793e\u5a92\u4e0d\u540c\uff0c\u8bb8\u591a\u4f01\u4e1a\u5e38\u5e38\u5206\u4e0d\u6e05\u5e7f\u544a\u7c7b\u578b\u7684\u5dee\u5f02\u3001\u5982\u4f55\u8bbe\u7f6e\u4e0e\u5404\u81ea\u9002\u7528\u7684\u8425\u9500\u76ee\u6807\u3002\u4ee5\u4e0b 6 \u5927\u7c7b\u578b\u503c\u5f97\u91cd\u70b9\u638c\u63e1\uff1a\r\n\r\n \r\n<h3 class=\"wp-block-heading\">1. \u4fe1\u606f\u6d41\u5e7f\u544a\uff08In-Feed Ads\uff09<\/h3>\r\n \r\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"269\" height=\"574\" class=\"wp-image-6805\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/Screenshot-2566-11-01-at-14.14.10.png\" alt=\"In-Feed Ads\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/Screenshot-2566-11-01-at-14.14.10.png 269w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/Screenshot-2566-11-01-at-14.14.10-141x300.png 141w\" sizes=\"(max-width: 269px) 100vw, 269px\" \/><\/figure>\r\n \r\n\r\nIn-Feed \u5e7f\u544a\u4f1a\u51fa\u73b0\u5728\u7528\u6237\u6ed1\u52a8\u201c\u4e3a\u4f60\u63a8\u8350\uff08FYP\uff09\u201d\u9875\u9762\u65f6\u3002\u5355\u6761\u89c6\u9891\u6700\u957f\u53ef\u8fbe 60 \u79d2\uff0c\u4f46\u5b9e\u9645\u8868\u73b0\u5e38\u89c1\u7684\u201c\u751c\u871c\u65f6\u957f\u201d\u4e3a 9\u201315 \u79d2\u3002\u7528\u6237\u53ef\u4ee5\u5bf9\u5e7f\u544a\u70b9\u8d5e\u3001\u8bc4\u8bba\u3001\u5206\u4eab\uff0c\u540c\u6837\u4e5f\u53ef\u4ee5\u6ed1\u8fc7\u8df3\u8fc7\u3002\r\n\r\n \r\n\r\n\u6b64\u7c7b\u5e7f\u544a\u53ef\u6dfb\u52a0\u53f7\u53ec\u6027\u7528\u8bed\uff08CTA\uff09\u6309\u94ae\uff0c\u94fe\u63a5\u81f3\u843d\u5730\u9875\u3002\u82e5\u4f60\u7684\u76ee\u6807\u662f\u5f15\u6d41\u6216\u4fc3\u8fdb\u8f6c\u5316\/\u4e0b\u5355\uff0cIn-Feed \u5e7f\u544a\u662f\u6548\u7387\u4e0e\u4f53\u9a8c\u517c\u987e\u7684\u9009\u62e9\u3002\r\n\r\n \r\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\r\n\r\nIn-Feed \u5e7f\u544a\u98ce\u683c\u8d34\u8fd1\u539f\u751f\u89c6\u9891\u5185\u5bb9\uff0c\u66f4\u6613\u201c\u878d\u5165\u201dFYP\uff0c\u521b\u610f\u5230\u4f4d\u65f6\u88ab\u5feb\u901f\u6ed1\u8fc7\u7684\u6982\u7387\u66f4\u4f4e\u3002\r\n\r\n<\/blockquote>\r\n \r\n<h4 class=\"wp-block-heading\">In-Feed Ads \u9002\u5408\u54ea\u4e9b\u4e1a\u52a1\uff1f<\/h4>\r\n \r\n<ul class=\"wp-block-list\">\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u5e0c\u671b\u5e7f\u544a\u81ea\u7136\u878d\u5165\u4fe1\u606f\u6d41\u3001\u63d0\u5347\u5b8c\u64ad\u4e0e\u4e92\u52a8\u7684\u54c1\u724c\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>CPG \u5feb\u6d88\u4e0e\u5404\u7c7b\u5b9e\u7269\u4ea7\u54c1\u5546\u5bb6\u2014\u2014\u4fbf\u4e8e\u5c55\u793a\u201c\u771f\u5b9e\u4f7f\u7528\u573a\u666f\u201d\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u51c6\u5907\u9996\u6b21\u6295\u653e TikTok \u7684\u4f01\u4e1a\uff1a\u5236\u4f5c\u95e8\u69db\u4f4e\u3001\u9002\u914d\u6027\u5f3a\u3001\u6295\u653e\u6700\u666e\u904d\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n\r\n\r\n \r\n<h3 class=\"wp-block-heading\">2. Spark Ads\uff08\u5185\u5bb9\u70b9\u4eae\u5e7f\u544a\uff09<\/h3>\r\n \r\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"617\" class=\"wp-image-6806\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/5jqet0ab9qci-51s12QeAsGCTAQiuQ2lfYj-1024x617.jpg\" alt=\"Spark Ads\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/5jqet0ab9qci-51s12QeAsGCTAQiuQ2lfYj-1024x617.jpg 1024w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/5jqet0ab9qci-51s12QeAsGCTAQiuQ2lfYj-300x181.jpg 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/5jqet0ab9qci-51s12QeAsGCTAQiuQ2lfYj-768x463.jpg 768w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/5jqet0ab9qci-51s12QeAsGCTAQiuQ2lfYj-1536x925.jpg 1536w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/5jqet0ab9qci-51s12QeAsGCTAQiuQ2lfYj-2048x1233.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n \r\n\r\nSpark Ads \u652f\u6301\u5c06\u73b0\u6709\u7684\u54c1\u724c\u89c6\u9891\u6216\u4f18\u8d28\u7528\u6237\u5185\u5bb9\u76f4\u63a5\u8fdb\u884c\u63a8\u5e7f\uff0c\u800c\u975e\u4ece\u96f6\u5236\u4f5c\u3002\u4e0e In-Feed \u7c7b\u4f3c\uff0cSpark \u4e5f\u4ee5\u539f\u751f\u5f62\u5f0f\u5448\u73b0\uff0c\u4e0d\u6253\u65ad\u7528\u6237\u6ed1\u52a8\u4f53\u9a8c\uff1b\u82e5\u521b\u610f\u6709\u8bb0\u5fc6\u70b9\uff0c\u66f4\u80fd\u5438\u5f15\u505c\u7559\u89c2\u770b\u3002\r\n\r\n \r\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\r\n\r\nSpark \u4e0e In-Feed \u4e0d\u540c\u4e4b\u5904\u5728\u4e8e\uff1aSpark \u5e7f\u544a\u53ef\u76f4\u63a5\u5173\u8054\u771f\u5b9e\u7684 TikTok \u8d26\u53f7\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u8df3\u8f6c\u843d\u5730\u9875\u3002\u89c2\u4f17\u53ef\u4e00\u952e\u8bbf\u95ee\u539f\u5e16\uff0c\u63d0\u9ad8\u8d26\u53f7\u4e0e\u5185\u5bb9\u8d44\u4ea7\u7684\u6c89\u6dc0\u3002\r\n\r\n<\/blockquote>\r\n \r\n\r\n\u5728\u63a8\u5e7f\u671f\u95f4\u4ea7\u751f\u7684\u64ad\u653e\u3001\u8bc4\u8bba\u3001\u5206\u4eab\u3001\u70b9\u8d5e\u4e0e\u5173\u6ce8\u90fd\u4f1a\u7d2f\u79ef\u5230\u539f\u59cb\u89c6\u9891\uff08\u65e0\u8bba\u6765\u81ea\u54c1\u724c\u53f7\u6216\u521b\u4f5c\u8005\uff09\u3002\u66f4\u5b8c\u5584\u7684\u6570\u636e\u7ef4\u5ea6\u4e5f\u4fbf\u4e8e\u8bc4\u4f30 ROI\u3002\u5f53\u7136\uff0c\u4f60\u4e5f\u53ef\u4ee5\u914d\u7f6e CTA \u6309\u94ae\u8df3\u8f6c\u843d\u5730\u9875\uff1b\u7528\u6237\u8fd8\u53ef\u70b9\u9009\u97f3\u4e50\u56fe\u6807\u67e5\u770b\u5bf9\u5e94\u914d\u4e50\u9875\u3002\r\n\r\n \r\n\r\n***\u76f8\u5173\u6587\u7ae0\uff1a&#8221;<a href=\"https:\/\/asiasearch.co.th\/techniques-for-posting-video-clips-on-tiktok-to-appear-on-the-feed-page\/\">\u8ba9 TikTok \u89c6\u9891\u4e0a\u63a8\u8350\u7684\u5b9e\u7528\u6280\u5de7<\/a>&#8221;\r\n\r\n \r\n<h4 class=\"wp-block-heading\">Spark Ads \u9002\u5408\u54ea\u4e9b\u4e1a\u52a1\uff1f<\/h4>\r\n \r\n<ul class=\"wp-block-list\">\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u5df2\u62e5\u6709\u9ad8\u6f5c\u201c\u7206\u6b3e\u201d\u7d20\u6750\u7684\u54c1\u724c\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u5e0c\u671b\u501f\u529b\u8fbe\u4eba\u5408\u4f5c\u3001\u653e\u5927\u58f0\u91cf\u4e0e\u8986\u76d6\u7684\u516c\u53f8\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u4ee5\u62d3\u5c55\u53d7\u4f17\u4e0e\u54c1\u724c\u8ba4\u77e5\u4e3a\u4e3b\uff0c\u800c\u975e\u4e00\u6b21\u6027\u8f6c\u5316\u7684\u6295\u653e\u76ee\u6807\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n\r\n\r\n \r\n<h3 class=\"wp-block-heading\">3. \u5f00\u5c4f\u9996\u9875\u5e7f\u544a\uff08TopView Ads\uff09<\/h3>\r\n \r\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"284\" height=\"559\" class=\"wp-image-6808\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/Screenshot-2566-11-01-at-14.21.54.png\" alt=\"TopView Ads\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/Screenshot-2566-11-01-at-14.21.54.png 284w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/Screenshot-2566-11-01-at-14.21.54-152x300.png 152w\" sizes=\"(max-width: 284px) 100vw, 284px\" \/><\/figure>\r\n \r\n\r\nTopView \u5c5e\u4e8e\u201c\u5f00\u5c4f\u5373\u89c1\u201d\u7684\u9996\u6761\u89c6\u9891\u5e7f\u544a\uff0c\u6700\u957f 60 \u79d2\uff0c\u81ea\u52a8\u64ad\u653e\u4e14\u5e26\u58f0\u97f3\u3001\u5168\u5c4f\u5448\u73b0\u3002\u53ef\u5185\u5d4c CTA\uff0c\u5f15\u5bfc\u81f3\u6d3b\u52a8\u9875\u6216\u5546\u54c1\u9875\uff0c\u786e\u4fdd\u6700\u5927\u5316\u8986\u76d6\u4e0e\u8bb0\u5fc6\u70b9\u3002\r\n\r\n \r\n\r\n\u5982\u679c\u4f60\u8ffd\u6c42\u4e0e\u539f\u751f\u5185\u5bb9\u7684\u65e0\u7f1d\u878d\u5408\uff0cTopView \u6216\u8bb8\u4e0d\u662f\u6700\u4f73\u9009\u9879\uff1b\u5176\u5f62\u5f0f\u66f4\u63a5\u8fd1\u4f20\u7edf\u7535\u89c6\u5e7f\u544a\u3002\u4f46\u5728\u65b0\u54c1\u53d1\u5e03\u6216\u5927\u4fc3\u8282\u70b9\uff0c\u5b83\u7684\u5f3a\u66dd\u5149\u80fd\u529b\u975e\u5e38\u9002\u5408\u8fc5\u901f\u6253\u54cd\u58f0\u91cf\u3002\u8c03\u7814\u663e\u793a\uff0c71% \u7684\u7528\u6237\u8ba4\u4e3a TopView \u66f4\u80fd\u6293\u4f4f\u6ce8\u610f\u529b\uff0c\u4e14\u90e8\u5206\u5feb\u6d88\u54c1\u724c\u5728\u4f7f\u7528\u540e\u5e26\u52a8\u9500\u91cf\u663e\u8457\u589e\u957f\u3002\r\n\r\n \r\n<h4 class=\"wp-block-heading\">TopView Ads \u9002\u5408\u54ea\u4e9b\u4e1a\u52a1\uff1f<\/h4>\r\n \r\n<ul class=\"wp-block-list\">\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u5df2\u6709\u6210\u719f\u5e7f\u544a\u7d20\u6750\uff0c\u9700\u4e8c\u6b21\u653e\u5927\u7684\u54c1\u724c\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u5177\u5907\u5145\u8db3\u5e7f\u544a\u9884\u7b97\u3001\u8ffd\u6c42\u5927\u8303\u56f4\u8986\u76d6\u7684\u4f01\u4e1a\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u5df2\u5c1d\u8bd5\u5176\u5b83 TikTok \u5e7f\u544a\u5f62\u5f0f\uff0c\u671f\u671b\u8fdb\u4e00\u6b65\u653e\u91cf\u7684\u56e2\u961f\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n\r\n\r\n \r\n<h3 class=\"wp-block-heading\">4. \u54c1\u724c\u5f00\u5c4f\u63a5\u7ba1\uff08Brand Takeover Ads\uff09<\/h3>\r\n \r\n\r\n\u8be5\u7c7b\u578b\u4ee5\u5168\u5c4f\u5f62\u5f0f\u5728\u7528\u6237\u6253\u5f00 TikTok \u540e\u5373\u523b\u5c55\u793a\uff0c\u53ef\u4e3a 3\u20135 \u79d2\u89c6\u9891\u6216 3 \u79d2\u56fe\u7247\uff0c\u5e76\u53ef\u8df3\u8f6c\u81f3\u8bdd\u9898\u6311\u6218\u9875\u6216\u843d\u5730\u9875\uff0c\u6309\u4f60\u7684\u6d3b\u52a8\u76ee\u6807\u7075\u6d3b\u914d\u7f6e\u3002\r\n\r\n \r\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\r\n\r\n\u5355\u4e2a\u7528\u6237\u6bcf\u5929\u4ec5\u4f1a\u770b\u5230\u4e00\u6b21 Brand Takeover\uff0c\u56e0\u6b64\u7ade\u4f4d\u66f4\u7a00\u7f3a\u3001\u51b2\u51fb\u529b\u66f4\u5f3a\uff0c\u4f46\u6210\u672c\u4e5f\u76f8\u5bf9\u66f4\u9ad8\u3002\r\n\r\n<\/blockquote>\r\n \r\n<h4 class=\"wp-block-heading\">Brand Takeover Ads \u9002\u5408\u54ea\u4e9b\u4e1a\u52a1\uff1f<\/h4>\r\n \r\n<ul class=\"wp-block-list\">\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u5e0c\u671b\u6253\u9020\u5e73\u53f0\u7ea7\u8bdd\u9898\u6216\u5f15\u7206\u54c1\u724c\u6807\u7b7e\u7684\u6d3b\u52a8\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u65b0\u54c1\u53d1\u5e03\u6216\u91cd\u8981\u8282\u70b9\uff0c\u8ffd\u6c42\u4e00\u6b21\u6027\u8d85\u5927\u6d41\u91cf\u5f15\u5165\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u9884\u7b97\u5145\u8db3\u3001\u5e0c\u671b\u201c\u5c11\u7ade\u4e89\u9ad8\u5c55\u793a\u201d\u7684\u54c1\u724c\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n\r\n\r\n \r\n<h3 class=\"wp-block-heading\">5. \u54c1\u724c\u8bdd\u9898\u6311\u6218\uff08Branded Hashtag Challenge Ads\uff09<\/h3>\r\n \r\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"473\" height=\"1024\" class=\"wp-image-6810\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/5jqet0ab9qci-2IwZoMbmxXs63CEzkoo4kB-473x1024.jpg\" alt=\"Branded Hashtag Challenge Ads\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/5jqet0ab9qci-2IwZoMbmxXs63CEzkoo4kB-473x1024.jpg 473w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/5jqet0ab9qci-2IwZoMbmxXs63CEzkoo4kB-139x300.jpg 139w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/5jqet0ab9qci-2IwZoMbmxXs63CEzkoo4kB-768x1663.jpg 768w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/5jqet0ab9qci-2IwZoMbmxXs63CEzkoo4kB-709x1536.jpg 709w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/5jqet0ab9qci-2IwZoMbmxXs63CEzkoo4kB-946x2048.jpg 946w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/11\/5jqet0ab9qci-2IwZoMbmxXs63CEzkoo4kB.jpg 1125w\" sizes=\"(max-width: 473px) 100vw, 473px\" \/><\/figure>\r\n \r\n\r\n\u8be5\u5e7f\u544a\u4f4d\u5c55\u793a\u5728\u201c\u53d1\u73b0\u9875\u201d\u9876\u90e8\uff0c\u5929\u7136\u5229\u4e8e\u63d0\u5347\u7528\u6237\u53c2\u4e0e\u5ea6\uff08\u5e73\u5747\u4e92\u52a8\u7387\u53ef\u8fbe\u7ea6 8.5%\uff09\uff0c\u5e76\u5f3a\u529b\u6fc0\u53d1 UGC\u3002\u5176\u57fa\u672c\u6d41\u7a0b\u4e3a\uff1a\r\n\r\n \r\n<ul class=\"wp-block-list\">\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u7528\u6237\u70b9\u51fb\u53d1\u73b0\u9875\u9876\u90e8\u7684\u54c1\u724c\u6311\u6218\u8bdd\u9898\u6807\u7b7e\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u8df3\u8f6c\u81f3\u6311\u6218\u4e3b\u9875\uff0c\u67e5\u770b\u73a9\u6cd5\u8bf4\u660e\u3001\u89c4\u5219\u3001\u54c1\u724c Logo \u4e0e\u5916\u94fe\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u7528\u6237\u636e\u6b64\u521b\u4f5c\u5e76\u53d1\u5e03\u5185\u5bb9\uff0c\u5e26\u4e0a\u54c1\u724c\u8bdd\u9898\u6807\u7b7e\u5b8c\u6210\u4f20\u64ad\u88c2\u53d8\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n\r\n\r\n \r\n<h4 class=\"wp-block-heading\">Branded Hashtag Challenge \u9002\u5408\u54ea\u4e9b\u4e1a\u52a1\uff1f<\/h4>\r\n \r\n<ul class=\"wp-block-list\">\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u5e0c\u671b\u91ca\u653e\u7528\u6237\u521b\u4f5c\u529b\u3001\u6c89\u6dc0\u5927\u89c4\u6a21 UGC \u7684\u54c1\u724c\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u5177\u5907\u8fd0\u8425\u8bdd\u9898\u3001\u6574\u5408\u8d44\u6e90\u80fd\u529b\u7684\u4f01\u4e1a\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u4ee5\u54c1\u724c\u8ba4\u77e5\u4e0e\u4e92\u52a8\u589e\u957f\u4e3a\u6838\u5fc3\u76ee\u6807\u7684\u6d3b\u52a8\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n\r\n\r\n \r\n<h3 class=\"wp-block-heading\">6. \u54c1\u724c\u7279\u6548\uff08Branded Effects\uff09<\/h3>\r\n \r\n\r\nBranded Effects \u5141\u8bb8\u54c1\u724c\u5728 TikTok \u5185\u521b\u5efa\u4e13\u5c5e\u8d34\u7eb8\u3001\u6ee4\u955c\u4e0e\u4e92\u52a8\u7279\u6548\uff0c\u4fbf\u4e8e\u7528\u6237\u4e00\u952e\u8c03\u7528\u5e76\u53c2\u4e0e\u521b\u4f5c\u3002\u6b64\u7c7b\u73a9\u6cd5\u89c6\u89c9\u8bc6\u522b\u5ea6\u9ad8\u3001\u6613\u5f62\u6210\u4f20\u64ad\u8bdd\u9898\uff0c\u540c\u6837\u80fd\u6709\u6548\u63d0\u5347 UGC \u4ea7\u51fa\u4e0e\u4e8c\u6b21\u6269\u6563\u3002\r\n\r\n \r\n<h4 class=\"wp-block-heading\">Branded Effects \u9002\u5408\u54ea\u4e9b\u4e1a\u52a1\uff1f<\/h4>\r\n \r\n<ul class=\"wp-block-list\">\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u5e0c\u671b\u6253\u9020\u9c9c\u660e\u54c1\u724c\u7f8e\u5b66\u4e0e\u8bc6\u522b\u5ea6\u7684\u4f01\u4e1a\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u5177\u5907\u521b\u610f\u4e0e\u7d20\u6750\u5236\u4f5c\u80fd\u529b\u3001\u53ef\u4ea7\u51fa\u6570\u5b57\u7279\u6548\u7684\u56e2\u961f\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n \r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>\u60f3\u4e0e\u73b0\u6709\u6295\u653e\/\u8bdd\u9898\u76f8\u4e92\u53e0\u52a0\uff0c\u653e\u5927\u6574\u4f53\u66dd\u5149\u7684\u54c1\u724c\u3002<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n\r\n\r\n \r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E6%80%BB%E7%BB%93\"><\/span>\u603b\u7ed3<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n \r\n\r\n\u82e5\u4f60\u6b63\u8ba1\u5212\u5728\u793e\u5a92\u6295\u653e\u5e7f\u544a\uff0cTikTok \u662f\u9ad8\u6027\u4ef7\u6bd4\u4e14\u6781\u5177\u589e\u957f\u6f5c\u529b\u7684\u9009\u62e9\u3002\u5e73\u53f0\u5df2\u6b63\u5f0f\u63a8\u51fa \u201cTikTok for Business\u201d\uff0c\u63d0\u4f9b\u4ece\u5e7f\u544a\u8d2d\u4e70\u3001\u6d3b\u52a8\u7ba1\u7406\u5230\u6570\u636e\u62a5\u544a\u7684\u4e00\u7ad9\u5f0f\u8425\u9500\u89e3\u51b3\u65b9\u6848\uff0c\u5e2e\u52a9\u4f01\u4e1a\u5b9e\u73b0\u201c\u54c1\u724c\u66dd\u5149\u2014\u4e92\u52a8\u79cd\u8349\u2014\u8f6c\u5316\u6210\u4ea4\u201d\u7684\u95ed\u73af\u3002\r\n\r\n \r\n\r\n\u5982\u679c\u4f60\u60f3\u5728 TikTok \u5f00\u5c55\u6570\u5b57\u8425\u9500\uff0c\u4f46\u5c1a\u7f3a\u7ecf\u9a8c\u4e0e\u65b9\u6cd5\u8bba\uff0c<a href=\"https:\/\/asiasearch.co.th\/zh-hans\/\">Asia Search<\/a> \u63d0\u4f9b\u4e13\u4e1a\u7684 <a href=\"https:\/\/asiasearch.co.th\/tiktok-advertising\/\">TikTok \u4ee3\u8fd0\u8425\u4e0e\u6295\u653e\u670d\u52a1<\/a>\uff0c\u7531\u5185\u5bb9\u56e2\u961f\u4e0e\u526a\u8f91\u56e2\u961f\u6253\u9020\u9ad8\u5438\u5f15\u529b\u89c6\u9891\uff0c\u5e76\u5339\u914d\u4f60\u7684\u5546\u4e1a\u76ee\u6807\u5236\u5b9a\u7b56\u7565\u3002\u540c\u65f6\u6211\u4eec\u8fd8\u63d0\u4f9b <a href=\"https:\/\/asiasearch.co.th\/seo\/\">SEO \u4f18\u5316<\/a>\uff0c\u52a9\u4f60\u5728 Google \u9996\u9875\u83b7\u5f97\u66f4\u9ad8\u53ef\u89c1\u5ea6\u3002","protected":false},"excerpt":{"rendered":"\u65e0\u8bba\u4f60\u8ba1\u5212\u5728\u4efb\u4f55\u793e\u4ea4\u5e73\u53f0\u6295\u653e\u5e7f\u544a\uff0c\u90fd\u522b\u5fd8\u4e86\u628a TikTok 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