{"id":20036,"date":"2023-09-06T10:48:52","date_gmt":"2023-09-06T10:48:52","guid":{"rendered":"https:\/\/asiasearch.co.th\/?p=20036"},"modified":"2025-09-09T07:19:27","modified_gmt":"2025-09-09T07:19:27","slug":"gtcmit","status":"publish","type":"post","link":"https:\/\/asiasearch.co.th\/zh-hans\/gtcmit\/","title":{"rendered":"GTCMIT \u7b80\u62a5\u65b9\u6cd5\uff1aAE\u4e0e\u6570\u5b57\u8425\u9500\u4ee3\u7406\u7684\u9ad8\u6548\u6c9f\u901a\uff08\u76ee\u6807\/\u53d7\u4f17\/\u6e20\u9053\/\u4fe1\u606f\/\u9884\u7b97\/\u65f6\u95f4\u8868\uff09"},"content":{"rendered":"\u5f53\u6570\u5b57\u8425\u9500\u4ee3\u7406\u4e0e\u4f01\u4e1a\u4e3b\u534f\u540c\u63a8\u8fdb\u9879\u76ee\u65f6\uff0c\u5efa\u7acb\u5171\u540c\u8ba4\u77e5\u81f3\u5173\u91cd\u8981\u3002\u53ea\u6709\u5728\u5bf9\u4e1a\u52a1\u76ee\u6807\u4e0e\u6267\u884c\u8def\u5f84\u5145\u5206\u7406\u89e3\u7684\u524d\u63d0\u4e0b\uff0cDigital Marketing \u624d\u80fd\u66f4\u8d34\u5408\u4f01\u4e1a\u4e3b\u7684\u671f\u671b\u3002\u4e0d\u5c11\u4ee3\u7406\u4f1a\u5148\u4e0e\u5ba2\u6237\u5c31\u4e1a\u52a1\u7ec6\u8282\u8fdb\u884c\u5168\u6848\u6c9f\u901a\uff0c\u4ee5\u4fbf\u5f62\u6210\u5bf9\u4f01\u4e1a\u4e3b\u7684\u6e05\u6670\u7406\u89e3\uff0c\u5e76\u636e\u6b64\u5728\u76ee\u6807\u5e73\u53f0\u4e0a\u8bbe\u8ba1\u5728\u7ebf\u8425\u9500\u7b56\u7565\u4e0e\u6267\u884c\u65b9\u6848\u3002\r\n\r\n<!-- \/wp:post-content -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u7136\u800c\uff0c\u8bb8\u591a\u4f01\u4e1a\u5728\u5c06 Digital Marketing \u5916\u5305\u65f6\uff0c\u5e38\u9047\u5230\u201c\u6210\u54c1\u4e0e Brief \u4e0d\u4e00\u81f4\u201d\u7684\u95ee\u9898\uff1b\u4ee3\u7406\u65b9\u4e5f\u5e38\u9762\u4e34\u540c\u6837\u6311\u6218\u3002\u6bd5\u7adf\u4e0d\u540c\u5ba2\u6237\u80cc\u666f\u5404\u5f02\uff0c\u5f88\u96be\u5728\u4e00\u6b21\u6c9f\u901a\u4e2d\u5c31\u5b8c\u5168\u5403\u900f\u4e1a\u52a1\u3002\u90a3\u4e48\uff0c\u5982\u4f55\u901a\u8fc7\u201c\u9ad8\u8d28\u91cf Brief\u201d\u8ba9\u53cc\u65b9\u8fbe\u6210\u6700\u5927\u5171\u8bc6\u3001\u5c3d\u91cf\u51cf\u5c11\u504f\u5dee\uff1f\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:quote -->\r\n<blockquote class=\"wp-block-quote\"><!-- wp:paragraph -->\r\n\r\n<strong>\u4f18\u79c0\u7684 Brief<\/strong> \u80fd\u8ba9\u540e\u7eed\u6267\u884c\u56e2\u961f\u5feb\u901f\u5bf9\u9f50\u5e76\u4ea7\u51fa\u201c\u7b26\u5408\u5ba2\u6237\u9700\u6c42\u201d\u7684\u6210\u679c\uff0c\u540c\u65f6\u5c06\u8fd4\u5de5\u6b21\u6570\u964d\u5230\u6700\u4f4e\u3002\r\n\r\n<!-- \/wp:paragraph --><\/blockquote>\r\n<!-- \/wp:quote -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u8fd9\u91cc\u5206\u4eab<strong> <a href=\"https:\/\/asiasearch.co.th\/zh-hans\/\">AsiaSearch<\/a> <\/strong>\u5728\u53cc\u5411\u6c9f\u901a\u4e2d\u5e38\u7528\u7684\u201c\u9ad8\u6548 Brief \u6846\u67b6\u201d\u3002\u65e0\u8bba\u4ee3\u7406\u65b9\u8fd8\u662f\u4f01\u4e1a\u4e3b\uff0c\u90fd\u53ef\u76f4\u63a5\u5957\u7528\u4e0e\u8c03\u6574\u3002\u5b9e\u8df5\u8bc1\u660e\uff0c\u8be5\u65b9\u6cd5\u80fd\u663e\u8457\u63d0\u5347\u5f7c\u6b64\u7406\u89e3\u5ea6\uff0c\u9002\u7528\u4e8e\u8425\u9500\u89c4\u5212\u3001<a href=\"https:\/\/asiasearch.co.th\/seo\/\">SEO \u767b\u4e0a\u9996\u9875<\/a>\u7b49\u591a\u7c7b\u9879\u76ee\u3002\u5b83\u5c31\u662f\u975e\u5e38\u9002\u5408\u54c1\u724c\u65b9\u4e0e\u4ee3\u7406\u7684 \u201cGTCMIT\u201d \u6280\u5de7\uff1a\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:heading -->\r\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/asiasearch.co.th\/zh-hans\/gtcmit\/#GTCMIT_%E6%8A%80%E5%B7%A7%E6%98%AF%E4%BB%80%E4%B9%88%EF%BC%9F\" >GTCMIT \u6280\u5de7\u662f\u4ec0\u4e48\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/asiasearch.co.th\/zh-hans\/gtcmit\/#GTCMIT_%E9%80%90%E9%A1%B9%E8%AF%A5%E6%80%8E%E4%B9%88_Brief%EF%BC%9F\" >GTCMIT \u9010\u9879\u8be5\u600e\u4e48 Brief\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/asiasearch.co.th\/zh-hans\/gtcmit\/#AE_%E5%9C%A8%E4%B8%8E%E5%AE%A2%E6%88%B7%E8%BF%9B%E8%A1%8C_GTCMIT_Brief_%E6%97%B6%E9%9C%80%E8%A6%81%E5%85%B3%E6%B3%A8%E4%BB%80%E4%B9%88%EF%BC%9F\" >AE \u5728\u4e0e\u5ba2\u6237\u8fdb\u884c GTCMIT Brief \u65f6\u9700\u8981\u5173\u6ce8\u4ec0\u4e48\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/asiasearch.co.th\/zh-hans\/gtcmit\/#%E6%80%BB%E7%BB%93\" >\u603b\u7ed3<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"GTCMIT_%E6%8A%80%E5%B7%A7%E6%98%AF%E4%BB%80%E4%B9%88%EF%BC%9F\"><\/span>GTCMIT \u6280\u5de7\u662f\u4ec0\u4e48\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n<!-- \/wp:heading -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\nGTCMIT \u662f\u4e00\u5957\u56f4\u7ed5\u201c\u5173\u952e\u4fe1\u606f\u6536\u96c6\u4e0e\u5171\u8bc6\u5efa\u7acb\u201d\u7684 Brief \u65b9\u6cd5\u8bba\uff0c\u5171 6 \u9879\uff0c\u5e2e\u52a9\u4ee3\u7406\u4e0e\u4f01\u4e1a\u4e3b\u628a\u9700\u6c42\u8bb2\u6e05\u3001\u8bb2\u900f\u3002\u4f01\u4e1a\u4e3b\u9700\u6309\u8be5\u6846\u67b6\u5b8c\u6574\u63d0\u4f9b\u4fe1\u606f\uff0c\u4ee3\u7406\u4e5f\u5e94\u636e\u6b64\u7ec6\u5316\u7b56\u7565\u4e0e\u6267\u884c\uff0c\u786e\u4fdd\u6210\u679c\u5bf9\u6807\u9884\u671f\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u8fd9 6 \u9879\u4fe1\u606f\u4e0d\u4ec5\u662f\u6c9f\u901a\u6e05\u5355\uff0c\u4e5f\u662f\u540e\u7eed\u5236\u5b9a\u8425\u9500\u7b56\u7565\u3001\u521b\u610f\u4ea7\u51fa\u4e0e\u6295\u653e\u6267\u884c\u7684\u57fa\u77f3\u3002GTCMIT \u5206\u522b\u4ee3\u8868\uff1a\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:list -->\r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul><!-- wp:list-item -->\r\n \t<li>Goal\u2014\u2014\u76ee\u6807<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n<!-- \/wp:list-item -->\r\n\r\n<!-- wp:list-item -->\r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>Target\u2014\u2014\u76ee\u6807\u53d7\u4f17<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n<!-- \/wp:list-item -->\r\n\r\n<!-- wp:list-item -->\r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>Channel\u2014\u2014\u6295\u653e\/\u8fd0\u8425\u6e20\u9053<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n<!-- \/wp:list-item -->\r\n\r\n<!-- wp:list-item -->\r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>Message\u2014\u2014\u5173\u952e\u4fe1\u606f\/\u4e3b\u5f20<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n<!-- \/wp:list-item -->\r\n\r\n<!-- wp:list-item -->\r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>Investment\u2014\u2014\u6295\u5165\u4e0e\u9884\u7b97<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n<!-- \/wp:list-item -->\r\n\r\n<!-- wp:list-item -->\r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>Timeline\u2014\u2014\u65f6\u95f4\u7ebf\u4e0e\u91cc\u7a0b\u7891<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n<!-- \/wp:list-item -->\r\n\r\n<!-- \/wp:list -->\r\n\r\n<!-- wp:image {\"id\":6438,\"width\":800,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\r\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" class=\"wp-image-6438\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/09\/young-female-colleagues-meeting-discussing-business-plan-writing-strategy-scheme-paper-making-draft-1024x683.jpg\" alt=\"GTCMIT\uff1a\u63d0\u5347 Brief \u6548\u7387\u7684\u8425\u9500\u65b9\u6cd5\" width=\"800\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/09\/young-female-colleagues-meeting-discussing-business-plan-writing-strategy-scheme-paper-making-draft-1024x683.jpg 1024w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/09\/young-female-colleagues-meeting-discussing-business-plan-writing-strategy-scheme-paper-making-draft-300x200.jpg 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/09\/young-female-colleagues-meeting-discussing-business-plan-writing-strategy-scheme-paper-making-draft-768x512.jpg 768w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/09\/young-female-colleagues-meeting-discussing-business-plan-writing-strategy-scheme-paper-making-draft-1536x1024.jpg 1536w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/09\/young-female-colleagues-meeting-discussing-business-plan-writing-strategy-scheme-paper-making-draft-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n<!-- \/wp:image -->\r\n\r\n<!-- wp:heading -->\r\n<h2><span class=\"ez-toc-section\" id=\"GTCMIT_%E9%80%90%E9%A1%B9%E8%AF%A5%E6%80%8E%E4%B9%88_Brief%EF%BC%9F\"><\/span>GTCMIT \u9010\u9879\u8be5\u600e\u4e48 Brief\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n<!-- \/wp:heading -->\r\n\r\n<!-- wp:heading {\"level\":3} -->\r\n<h3>GOAL\uff1a\u672c\u6b21 Digital Marketing \u7684\u76ee\u6807<\/h3>\r\n<!-- \/wp:heading -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u9996\u5148\u7531\u4f01\u4e1a\u4e3b\u8bf4\u660e\u5e0c\u671b\u4ee3\u7406\u8fbe\u6210\u7684\u6838\u5fc3\u76ee\u6807\uff1a\u4f8b\u5982\u63d0\u5347\u54c1\u724c\u53ef\u4fe1\u5ea6\u4e0e\u8ba4\u77e5\u3001\u63a8\u5e7f\u65b0\u54c1\u3001\u62c9\u52a8\u9500\u91cf\u7b49\u3002\u4ee3\u7406\u636e\u6b64\u628a\u63e1\u201c\u5927\u65b9\u5411\u201d\uff0c\u5e76\u7ed9\u51fa\u8fbe\u6210\u76ee\u6807\u7684\u53ef\u884c\u65b9\u6848\u4e0e\u8def\u5f84\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u4ee3\u7406\u4e0e\u5ba2\u6237\u5bf9\u8bdd\u65f6\uff0c\u4e5f\u9700\u53cd\u5411\u786e\u8ba4\u5ba2\u6237\u7684\u5386\u53f2\u8425\u9500\u52a8\u4f5c\u4e0e\u6210\u6548\uff0c\u660e\u786e\u201c\u505a\u8fc7\u4ec0\u4e48\/\u6709\u6548\u4e0e\u5426\/\u8fd9\u6b21\u8981\u5982\u4f55\u7a81\u7834\u201d\uff0c\u4ee5\u4fbf\u63d0\u51fa\u66f4\u9002\u914d\u7684\u7b56\u7565\u7ec4\u5408\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:heading {\"level\":3} -->\r\n<h3>Target\uff1a\u754c\u5b9a\u9700\u8981\u89e6\u8fbe\u7684\u53d7\u4f17<\/h3>\r\n<!-- \/wp:heading -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u8425\u9500\u7684\u5173\u952e\u5728\u201c\u4eba\u201d\u3002\u4f01\u4e1a\u4e3b\u901a\u5e38\u6700\u4e86\u89e3\u81ea\u5bb6\u4ea7\u54c1\/\u670d\u52a1\u7684\u9002\u914d\u4eba\u7fa4\u3002\u52a1\u5fc5\u660e\u786e\u201c\u6700\u60f3\u83b7\u53d6\u7684\u6838\u5fc3\u4eba\u7fa4\u201d\uff0c\u800c\u975e\u201c\u4e00\u7f51\u6253\u5c3d\u201d\u3002\u8d8a\u805a\u7126\uff0c\u8d8a\u80fd\u63d0\u5347\u6d3b\u52a8\u76f8\u5173\u6027\u4e0e\u8f6c\u5316\u6548\u7387\uff1b\u201c\u6cdb\u5316\u578b\u201d\u4f20\u64ad\u5f80\u5f80\u65e2\u5206\u6563\u9884\u7b97\uff0c\u53c8\u96be\u4ee5\u6253\u52a8\u7528\u6237\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u5efa\u8bae\u5c06\u4eba\u7fa4\u5206\u5c42\uff1a\u4f18\u5148\u7ea7\u6700\u9ad8\u7684\u201c\u4e3b\u76ee\u6807\u7fa4\u201d\u96c6\u4e2d\u706b\u529b\uff1b\u5176\u6b21\u4e3a\u201c\u6b21\u76ee\u6807\u7fa4\u201d\uff0c\u914d\u5957\u66f4\u7cbe\u7b80\u7684\u89e6\u8fbe\u4e0e\u8f6c\u5316\u8def\u5f84\uff0c\u9010\u7ea7\u63a8\u8fdb\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:heading {\"level\":3} -->\r\n<h3>Channel\uff1a\u4e3a\u4e1a\u52a1\u9009\u62e9\u6700\u5408\u9002\u7684\u7ebf\u4e0a\u6e20\u9053<\/h3>\r\n<!-- \/wp:heading -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u793e\u4ea4\u4e0e\u5185\u5bb9\u5e73\u53f0\uff08Facebook\u3001YouTube\u3001Instagram\u3001TikTok\u3001Twitter\uff09\u4ee5\u53ca\u5b98\u7f51\uff0c\u90fd\u662f\u5e38\u89c1\u7684 Digital Marketing \u9635\u5730\u3002\u4e0d\u540c\u5e73\u53f0\u7684\u7528\u6237\u7ed3\u6784\u4e0e\u4f7f\u7528\u573a\u666f\u5dee\u5f02\u660e\u663e\uff0c\u9700\u8981\u57fa\u4e8e\u4e1a\u52a1\u6a21\u578b\u4e0e\u53d7\u4f17\u9009\u62e9\u201c\u4e3b\u9635\u5730\u201d\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u82e5\u4e0d\u786e\u5b9a\u4e3b\u6e20\u9053\uff0c\u5efa\u8bae\u542c\u53d6\u4ee3\u7406\u7684\u9636\u6bb5\u6027\u5efa\u8bae\uff08\u5982\u201c\u8ba4\u77e5\u2014\u5174\u8da3\u2014\u8f6c\u5316\u201d\u7684\u6e20\u9053\u7ec4\u5408\uff09\uff0c\u9010\u6b65\u9a8c\u8bc1\uff0c\u6eda\u52a8\u4f18\u5316\uff0c\u83b7\u5f97\u6700\u4f73\u4ea7\u51fa\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:image {\"id\":6440,\"width\":800,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\r\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" class=\"wp-image-6440\" src=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/09\/social-media-people-network-technology-concept-1024x644.jpg\" alt=\"\u9009\u62e9\u793e\u4ea4\u5e73\u53f0\u4e0e\u5b98\u7f51\u4f5c\u4e3a\u6570\u5b57\u8425\u9500\u4e3b\u9635\u5730\" width=\"800\" srcset=\"https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/09\/social-media-people-network-technology-concept-1024x644.jpg 1024w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/09\/social-media-people-network-technology-concept-300x189.jpg 300w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/09\/social-media-people-network-technology-concept-768x483.jpg 768w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/09\/social-media-people-network-technology-concept-1536x966.jpg 1536w, https:\/\/asiasearch.co.th\/wp-content\/uploads\/2023\/09\/social-media-people-network-technology-concept-2048x1288.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n<!-- \/wp:image -->\r\n\r\n<!-- wp:heading {\"level\":3} -->\r\n<h3>Message\uff1a\u4e0e\u5ba2\u6237\u6c9f\u901a\u7684\u5173\u952e\u4fe1\u606f<\/h3>\r\n<!-- \/wp:heading -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u8425\u9500\u4fe1\u606f\u662f\u201c\u8ba4\u77e5\u2014\u5174\u8da3\u2014\u51b3\u7b56\u201d\u7684\u52a0\u901f\u5668\u3002\u6bcf\u6b21\u4f20\u64ad\u90fd\u9700\u8981\u660e\u786e\u7684 Key Message\u3002\u82e5\u4e00\u65f6\u96be\u4ee5\u786e\u5b9a\uff0c\u4f01\u4e1a\u4e3b\u53ef\u5148\u63d0\u51fa\u65b9\u5411\uff0c\u7531\u4ee3\u7406\u57fa\u4e8e\u8d8b\u52bf\u4e0e\u573a\u666f\u5b8c\u6210\u9524\u70bc\u4e0e\u521b\u610f\uff0c\u63d0\u5347\u6d3b\u52a8\u5438\u5f15\u529b\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u4e3a\u4e86\u6253\u9020\u66f4\u6709\u8bb0\u5fc6\u70b9\u7684 Key Message\uff0c\u4f01\u4e1a\u4e3b\u53ef\u5148\u63d0\u4f9b\u5982\u4e0b\u4fe1\u606f\uff1a\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:list -->\r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul><!-- wp:list-item -->\r\n \t<li>Brand\uff1a\u5f53\u63d0\u5230\u4f60\u7684\u54c1\u724c\/\u4ea7\u54c1\/\u670d\u52a1\u65f6\uff0c\u4f60\u5e0c\u671b\u5ba2\u6237\u201c\u9996\u5148\u60f3\u5230\u4ec0\u4e48\u201d\uff1f<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n<!-- \/wp:list-item -->\r\n\r\n<!-- \/wp:list -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u53ef\u5c06\u54c1\u724c\u5dee\u5f02\u70b9\u3001\u5f53\u524d\u4e3b\u63a8\u5356\u70b9\u7b49\u8be6\u7ec6\u544a\u77e5\u4ee3\u7406\uff0c\u5e76\u8bf4\u660e\u5e0c\u671b\u201c\u5ba2\u6237\u5982\u4f55\u8bb0\u4f4f\u4f60\u201d\u3002\u8fd9\u6837\u6570\u5b57\u7b56\u7565\u56e2\u961f\u624d\u80fd\u66f4\u7cbe\u51c6\u5730\u63d0\u70bc\u4ef7\u503c\u4e3b\u5f20\uff0c\u6253\u9020\u66f4\u5177\u5438\u5f15\u529b\u7684 Key Message\uff0c\u4fc3\u6210\u66f4\u5feb\u7684\u51b3\u7b56\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:list -->\r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul><!-- wp:list-item -->\r\n \t<li>USP\uff1a\u4f60\u7684\u4ea7\u54c1\/\u670d\u52a1\u76f8\u8f83\u7ade\u54c1\u201c\u72ec\u7279\u5728\u54ea\u91cc\u201d\uff1f<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n<!-- \/wp:list-item -->\r\n\r\n<!-- \/wp:list -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u82e5\u6682\u4e0d\u6e05\u695a USP\uff0c\u53ef\u5148\u8bb2\u6e05\u4ea7\u54c1\u7279\u6027\u4e0e\u5ba2\u6237\u53cd\u9988\uff0c\u8ba9\u4ee3\u7406\u534f\u52a9\u68b3\u7406\u5e76\u5f62\u6210\u53ef\u4f20\u64ad\u7684\u201c\u5dee\u5f02\u5316\u4e3b\u5f20\u201d\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:list -->\r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul><!-- wp:list-item -->\r\n \t<li>Pain Point\uff1a\u4ee5\u5f80\u7ebf\u4e0a\u8425\u9500\u9047\u5230\u7684\u4e3b\u8981\u96be\u9898\u662f\u4ec0\u4e48\uff1f<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n<!-- \/wp:list-item -->\r\n\r\n<!-- \/wp:list -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u8bf7\u76f4\u8a00\u4e0d\u8bb3\u5730\u5206\u4eab\u8fc7\u5f80\u74f6\u9888\uff08\u81ea\u6295\u672a\u8fbe\u6807\u3001\u4ed6\u793e\u4ee3\u7406\u672a\u7834\u5c40\u7b49\uff09\uff0c\u8fd9\u6709\u52a9\u4e8e\u4ee3\u7406\u660e\u786e\u653b\u575a\u65b9\u5411\u4e0e\u7ed3\u679c\u8fb9\u754c\uff0c\u5236\u5b9a\u66f4\u6709\u6548\u7684 Digital Strategy\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:quote -->\r\n<blockquote class=\"wp-block-quote\"><!-- wp:paragraph -->\r\n\r\n<strong><a href=\"https:\/\/asiasearch.co.th\/zh-hans\/key-message\/\">Key Message<\/a><\/strong> \u6307\u4f60\u5e0c\u671b\u53d7\u4f17\u201c\u7406\u89e3\u5e76\u8bb0\u4f4f\u201d\u7684\u6838\u5fc3\u8bed\u53e5\/\u8bcd\u7ec4\uff0c\u540c\u65f6\u4f20\u8fbe\u4f60\u7684\u4ef7\u503c\u4e0e\u670d\u52a1\u3002\r\n\r\n<!-- \/wp:paragraph --><\/blockquote>\r\n<!-- \/wp:quote -->\r\n\r\n<!-- wp:heading {\"level\":3} -->\r\n<h3>INVESTMENT\uff1a\u660e\u786e\u63a8\u5e7f\u9884\u7b97<\/h3>\r\n<!-- \/wp:heading -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u4e0e\u4ee3\u7406\u5408\u4f5c\u4e00\u822c\u5305\u542b\u4e24\u7c7b\u6295\u5165\uff1a\u5176\u4e00\u4e3a\u201c\u7b56\u7565\u4e0e\u521b\u610f\u6267\u884c\u201d\uff08\u5185\u5bb9\u7b56\u5212\u3001\u6d3b\u52a8\u521b\u610f\u3001\u5168\u94fe\u8def\u7b56\u7565\u7b49\uff09\u7684\u670d\u52a1\u8d39\uff1b\u5176\u4e8c\u4e3a\u201c\u5a92\u4ecb\u6295\u653e\u201d\uff08\u5e7f\u544a\u9884\u7b97\uff09\u3002\u524d\u8005\u901a\u5e38\u4ee5\u5957\u9910\/\u8303\u56f4\u62a5\u4ef7\uff0c\u540e\u8005\u7531\u4f01\u4e1a\u4e3b\u6309\u76ee\u6807\u8bbe\u5b9a\u6295\u653e\u9884\u7b97\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u9996\u6b21 Brief \u8bf7\u5c3d\u91cf\u6e05\u695a\u5730\u7ed9\u51fa\u9884\u7b97\u533a\u95f4\u4e0e\u4fa7\u91cd\uff0c\u4fbf\u4e8e\u4ee3\u7406\u914d\u7f6e\u6e20\u9053\u4e0e\u8282\u594f\u3002\u82e5\u5c1a\u4e0d\u786e\u5b9a\uff0c\u4e5f\u53ef\u7ed9\u51fa\u201c\u6700\u4f4e\/\u6700\u9ad8\u201d\u8303\u56f4\uff0c\u7531\u6709\u7ecf\u9a8c\u7684\u4ee3\u7406\u5efa\u8bae\u66f4\u4f18\u5206\u914d\uff0c\u4ee5\u517c\u987e\u54c1\u724c\u8ba4\u77e5\u4e0e\u8f6c\u5316\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:heading {\"level\":3} -->\r\n<h3>TIMELINE\uff1a\u4e0a\u7ebf\u524d\u7684\u51c6\u5907\u4e0e\u6392\u671f<\/h3>\r\n<!-- \/wp:heading -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u65f6\u95f4\u7ba1\u7406\u51b3\u5b9a\u6267\u884c\u54c1\u8d28\u3002\u8bf7\u5728 Brief \u4e2d\u660e\u786e\u5173\u952e\u8282\u70b9\u4e0e\u4e0a\u7ebf\u8282\u594f\uff0c\u4ee5\u514d\u51fa\u73b0\u201c\u4fc3\u9500\u672a\u8d76\u4e0a\u6863\u671f\u201d\u7b49\u95ee\u9898\u3002\u6b63\u5f0f\u63a8\u8fdb\u524d\uff0c\u52a1\u5fc5\u518d\u6b21\u6838\u5bf9\u6392\u671f\u5e76\u505a\u5fc5\u8981\u4f18\u5316\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u5982\u9700\u4e34\u65f6\u63d2\u5165\u65b0\u6d3b\u52a8\uff0c\u4e5f\u8bf7\u5c3d\u65e9\u540c\u6b65\u3002\u9ad8\u8d28\u91cf\u4ea7\u51fa\u9700\u8981\u521b\u4f5c\u3001\u5ba1\u6838\u4e0e\u4fee\u8ba2\u7684\u65f6\u95f4\uff1b\u660e\u786e\u4f18\u5148\u7ea7\u5e76\u53ca\u65f6\u53d8\u66f4\uff0c\u53ef\u786e\u4fdd\u201c\u51c6\u65f6\u4e14\u9ad8\u6548\u201d\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:heading -->\r\n<h2><span class=\"ez-toc-section\" id=\"AE_%E5%9C%A8%E4%B8%8E%E5%AE%A2%E6%88%B7%E8%BF%9B%E8%A1%8C_GTCMIT_Brief_%E6%97%B6%E9%9C%80%E8%A6%81%E5%85%B3%E6%B3%A8%E4%BB%80%E4%B9%88%EF%BC%9F\"><\/span>AE \u5728\u4e0e\u5ba2\u6237\u8fdb\u884c GTCMIT Brief \u65f6\u9700\u8981\u5173\u6ce8\u4ec0\u4e48\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n<!-- \/wp:heading -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\nAsia Search \u6781\u5176\u91cd\u89c6\u4e0e\u5ba2\u6237\u7684 Brief \u8fc7\u7a0b\uff0c\u4ee5\u786e\u4fdd\u201c\u5f7c\u6b64\u8ba4\u77e5\u4e00\u81f4\u3001\u76ee\u6807\u6e05\u6670\u201d\u3002\u56e0\u6b64\u6211\u4eec\u59cb\u7ec8\u6309 GTCMIT \u6c9f\u901a\uff1a\u5ba2\u6237\u76ee\u6807 \u2192 \u76ee\u6807\u53d7\u4f17 \u2192 \u9ad8\u6548\u6e20\u9053 \u2192 \u5bf9\u8bdd\u4fe1\u606f \u2192 \u6295\u5165\u9884\u7b97 \u2192 \u65f6\u95f4\u7ebf\u3002\r\n\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u4e0a\u8ff0 6 \u9879\u80fd\u6700\u5927\u9650\u5ea6\u51cf\u5c11\u8bef\u89e3\u3001\u63d0\u5347\u6267\u884c\u6548\u7387\u3002\u65e0\u8bba\u4f01\u4e1a\u4e3b\u8fd8\u662f\u4ee3\u7406\uff0c\u6bcf\u6b21\u542f\u52a8\u9879\u76ee\u524d\uff0c\u52a1\u5fc5\u5c31\u8fd9 6 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Executive\uff0c\u662f\u8d1f\u8d23\u5ba2\u6237\u7ba1\u7406\u4e0e\u9879\u76ee\u7edf\u7b79\u7684\u5c97\u4f4d\uff0c\u8fde\u63a5\u5ba2\u6237\u4e0e\u5185\u90e8\u56e2\u961f\uff0c\u786e\u4fdd\u4fe1\u606f\u4e00\u81f4\u4e0e\u65b9\u5411\u7edf\u4e00\u3002\r\n\r\n<!-- \/wp:paragraph --><\/blockquote>\r\n<!-- \/wp:quote -->\r\n\r\n<!-- wp:heading -->\r\n<h2><span class=\"ez-toc-section\" id=\"%E6%80%BB%E7%BB%93\"><\/span>\u603b\u7ed3<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n<!-- \/wp:heading -->\r\n\r\n<!-- wp:paragraph -->\r\n\r\n\u8981\u60f3\u8ba9\u53cc\u65b9\u5408\u4f5c\u4ea7\u51fa\u201c\u5bf9\u7248\u201d\u7684\u6210\u679c\uff0cBrief \u662f\u5173\u952e\u73af\u8282\u3002\u7528 GTCMIT \u8ba9\u4fe1\u606f\u5b8c\u6574\u3001\u7ed3\u6784\u6e05\u6670\uff0c\u65e2\u80fd\u63d0\u5347\u6267\u884c\u6548\u7387\u3001\u51cf\u5c11\u4fee\u6539\uff0c\u4e5f\u80fd\u589e\u5f3a\u5ba2\u6237\u4fe1\u4efb\u3002\u65e0\u8bba\u4f60\u662f\u4f01\u4e1a\u4e3b\u8fd8\u662f\u4ee3\u7406\uff0c\u53ea\u8981\u9075\u5faa GTCMIT 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