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Sales Funnel Explained: What It Is and How ToFu, MoFu, BoFu Guide the Customer Journey
Digital Marketing

Sales Funnel Explained: What It Is and How ToFu, MoFu, BoFu Guide the Customer Journey

The Sales Funnel is a marketing theory that illustrates the customer’s buying decision process in the shape of a funnel. It’s a concept widely used by marketers to filter and qualify leads, helping businesses better…
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Krittitee Tongdang
December 17, 2024
What is an SSL Certificate? Importance, Types, and How to Get One for Your Website
Digital Marketing

What is an SSL Certificate? Importance, Types, and How to Get One for Your Website

An SSL Certificate is a crucial website security system in today’s rapidly evolving internet landscape. While the digital world brings countless benefits, it also opens the door for cybercriminals to exploit personal data from users…
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Krittitee Tongdang
December 16, 2024
What Is a Brand Ambassador? Types, Benefits, and Strategic Impact on Business Growth
Digital Marketing

What Is a Brand Ambassador? Types, Benefits, and Strategic Impact on Business Growth

In today’s highly competitive digital landscape, where online presence plays a major role in everyday life, businesses must adapt quickly to capture the attention of their target audience. One of the most effective methods for…
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Krittitee Tongdang
December 13, 2024
How to Use Google Keyword Planner for SEO and Google Ads Effectively
Digital Marketing google SEO

How to Use Google Keyword Planner for SEO and Google Ads Effectively

In digital marketing, one of the most important elements is the keyword. Keywords are the backbone of any content used in advertisements and on websites, especially for ranking on Google. Every Google search begins with…
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Krittitee Tongdang
September 10, 2024
Corporate Identity (CI), Definition, Key Elements, and Business Benefits
Digital Marketing

Corporate Identity (CI), Definition, Key Elements, and Business Benefits

Global brands that have earned lasting recognition have all gone through thoughtful processes to build a strong brand image. A powerful corporate identity plays a crucial role in influencing consumer purchasing decisions. As consumers, we…
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Krittitee Tongdang
September 5, 2024
UX/UI Design,the Key Differences and Their Impact on Digital Careers
Digital Marketing

UX/UI Design,the Key Differences and Their Impact on Digital Careers

Many people have likely heard the term UX/UI, which is heavily associated with design work. However, it’s not limited to artistic design—it’s more about creating intuitive experiences for users. In today’s digital-first world, the demand…
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Krittitee Tongdang
September 3, 2024
Marketing Mix, A Guide to 4P&7P in Modern Business Strategy
Digital Marketing

Marketing Mix, A Guide to 4P&7P in Modern Business Strategy

When starting any kind of business, understanding the fundamentals of marketing is crucial. It enables entrepreneurs and marketers alike to manage their products and services effectively, increasing the chances of success. One of the most…
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Krittitee Tongdang
August 29, 2024
What Is CRM? Benefits, Principles & Best CRM Platforms for Business Growth
Digital Marketing

What Is CRM? Benefits, Principles & Best CRM Platforms for Business Growth

Effectively managing customer relationships is crucial for every brand. Whether selling products, providing services, or operating in a B2B model, businesses must maintain strong, ongoing connections with their clients. Successful customer management includes both communication…
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Krittitee Tongdang
August 22, 2024
What Is Hootsuite? Features & Benefits for Social Media Management
Digital Marketing

What Is Hootsuite? Features & Benefits for Social Media Management

We believe that every business engaging in digital marketing must have a presence on all major social media platforms. However, managing each of these social channels requires different approaches—often resulting in time-consuming, repetitive tasks for…
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Krittitee Tongdang
August 20, 2024
Best Video Editing Software for Professionals and Beginners (Free & Paid)
Digital Marketing facebook

Best Video Editing Software for Professionals and Beginners (Free & Paid)

If you’re looking for professional-grade video editing software, you’ll find that many leading developers now offer powerful programs with extensive features tailored to different needs. While mobile video editing apps have become increasingly capable, full-fledged…
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Krittitee Tongdang
August 6, 2024

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