Top 10 TikTok Influencers in Thailand 2024

Becoming a social media star isn’t as difficult as it once was. TikTok is one of the fastest-growing platforms that supports content creators looking to produce short, creative, and engaging videos. With various built-in features designed to help users gain exposure, many individuals have risen to fame on TikTok. These individuals, commonly referred to as **TikTok influencers**, often have millions of followers and likes. Several rankings now highlight these rising stars of TikTok.

Why TikTok Influencers Are Essential to Digital Marketing

Modern marketing strategies increasingly rely on influencers to boost brand awareness and drive sales. Among these, TikTok influencers play a crucial role in digital marketing thanks to the platform’s rapidly expanding user base. Influencers on TikTok help brands reach target audiences directly and foster effective engagement with loyal fan bases. Moreover, their creative and entertaining videos often inspire followers to engage and share content organically. This direct connection builds stronger relationships between influencers and their audiences, often leading to increased product sales or service usage for businesses. Therefore, incorporating **TikTok influencers** into your digital marketing strategy is a highly effective way to reach specific audiences. At Asia Search, a leading Digital Marketing Agency, we offer expert **Influencer Marketing** services to help businesses achieve impactful results. Related article: Instagram Marketing Strategy: 8 Updated Techniques for 2023

Get to Know Thailand’s Top TikTok Influencers

Becoming a TikTok star may seem easy, but consistently creating content that captures attention is the real challenge. Some influencers rise to fame quickly and fade, while others continue to thrive through engaging content. Today, **Thailand boasts nearly 36 million TikTok users**, and these are among the most followed TikTok influencers dominating the platform right now:

Ratchanok Suwannaket @janeydm – 16.7 Million Followers

Ratchanok Suwannaket, also known as Jenny “Daimodtasodchuen,” is a popular singer-turned-reporter who remains a beloved TikTok creator. Her content focuses on fun, family-friendly moments from her daily life, often featuring her charming child.

Atom @atom2255 – 11.8 Million Followers

Atom, a 24-year-old digital creator, produces relatable and down-to-earth content. Her casual and approachable style resonates with audiences, and her charm and authenticity have earned her 11.8 million followers.

Kaykai @kaykai_ntch – 11 Million Followers

Kaykai is a well-known beauty influencer with a vibrant and engaging personality. Known for her fashion, makeup, and lifestyle content, she is also a highly followed YouTuber with numerous brand collaborations.

Eirndaimai 🌷✨ @eoirn_eoirn – 10.4 Million Followers

This charming and approachable influencer shares a variety of lifestyle content. Eirn has successfully built her brand through authentic engagement and even runs her own business alongside her TikTok fame.

Pinyada Nantakammee (9.9M)💕 @mede_moji – 9.9 Million Followers

Based in Chiang Mai, Pinyada shares charming, lifestyle-driven content that blends cuteness with a touch of allure. She’s popular for product and service reviews, making her a great choice for brand collaborations.

Boy Khwantueng (9.8M) @boy38170 – 9.8 Million Followers

Boy is a playful and approachable content creator known for cooking videos that have captured the hearts of many followers. His warm, friendly personality and good looks attract numerous brand deals.

Jack Papho @jack_papho69 – 9.3 Million Followers

Jack Papho is known for his humorous catchphrases and adventurous content. His fresh, bold, and entertaining videos consistently capture viewer attention on TikTok.

Bie The Ska @bietheska – 9 Million Followers

Bie The Ska is a veteran content creator popular across multiple platforms. His entertaining and relatable videos appeal to youth audiences and offer light-hearted relief during stressful times.

Carddd @cardncyn – 8.9 Million Followers

Carddd is a beauty content creator focused on makeup and styling, consistently inspiring her audience with new looks. Her lifestyle content also garners significant engagement right from the first hour of posting.

Joseph Mayuen @josephmayuen – 8.7 Million Followers

Joseph Mayuen is a mixed-race creator with sharp features and soft charm. His wholesome and refreshing content quickly made him a top-10 TikTok influencer in Thailand, offering lifestyle inspiration to his many followers. Related article: Top YouTubers in 2023: Who’s Leading in Each Niche?

Conclusion

These are the most popular **TikTok influencers in Thailand** today, each bringing unique talents and creativity. Businesses looking to build brand awareness or drive sales can leverage their influence through Influencer Marketing services. With millions of followers, these influencers add credibility and trustworthiness to any brand partnership.